Gorilla Nation, AtomicOnline, and others now have a new public face and name: Evolve Media.
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New ad offering joins existing product that lets users identify and buy items displayed in Web photos.
System bills advertisers only after customers verifiably interact with online ads and later return to make a purchase.
Nineteen digital billboards provide Powerball information alongside live traffic data.
Digital to encompass a quarter of local ad spend by 2014, says BIA/Kelsey.