What's the reason for this marriage between TV and search?
Articles by this author
How to put all of the pieces together to create a unified brand experience for customers.
Marketers and advertisers have to think differently about how to produce rich and tailored experiences for connected consumers.
New tool is designed to help marketers make better decisions based on the "big data" they now have.
Three lessons integrated marketers can learn from the events that led Kodak to file for bankruptcy.