WeVideo Moves Video Creation to the Cloud for Small-Business Marketers
Media

WeVideo Moves Video Creation to the Cloud for Small-Business Marketers

10y Greg Jarboe

WeVideo Moves Video Creation to the Cloud for Smal...

The video creation platform allows small businesses to create effective video marketing content in the cloud without the expensive, complicated hassle...

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4 of the 10 Most Shared Video Ads of 2014 Are From World Cup
Media

4 of the 10 Most Shared Video Ads of 2014 Are From World Cup

10y Greg Jarboe

4 of the 10 Most Shared Video Ads of 2014 Are From...

The latest data from Unruly shows that World Cup video ads have done extremely well, taking four of the top 10 spots. Meanwhile, only one ad from this...

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Opportunistic On-Demand Users Spike Overall Video Viewing
Media

Opportunistic On-Demand Users Spike Overall Video Viewing

10y Greg Jarboe

Opportunistic On-Demand Users Spike Overall Video ...

A new report from Nielsen shows that video on demand, or time-shifted content, is a fast-growing part of the television ecosystem, providing new and e...

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Millennials Are Eating Up YouTube Food Videos. Hungry Brands Can Dive in, Too
Media

Millennials Are Eating Up YouTube Food Videos. Hungry Brands Can Dive in, T...

10y Greg Jarboe

Millennials Are Eating Up YouTube Food Videos. Hun...

YouTube food content proves to be extremely popular with Millennials. This translates to huge opportunities for brands that can connect with this hung...

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Non-Sponsors Generating Majority of World Cup Online Ad Shares
Media

Non-Sponsors Generating Majority of World Cup Online Ad Shares

10y Greg Jarboe

Non-Sponsors Generating Majority of World Cup Onli...

Brands not officially affiliated with the World Cup have generated 71 percent of the online shares so far, beating out sponsors such as Visa and McDon...

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Pixability Consumer Electronics Study Pinpoints Role of YouTube
Media

Pixability Consumer Electronics Study Pinpoints Role of YouTube

10y Greg Jarboe

Pixability Consumer Electronics Study Pinpoints Ro...

A new study from Pixability shows that consumer electronics customers are using YouTube to inform their purchase decisions. Read More...

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Instavid's 1-Year Birthday Sees It Failing to Live Up to the Early Hype
Media

Instavid's 1-Year Birthday Sees It Failing to Live Up to the Early Hype

10y Greg Jarboe

Instavid's 1-Year Birthday Sees It Failing to Live...

As we celebrate one year of video on Instagram, here's a look at how the platform's videos are truly stacking up against YouTube and Vine in the digit...

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GoPro Transforming From Wearable Camera Maker Into New Media Company
Marketing

GoPro Transforming From Wearable Camera Maker Into New Media Company

10y Greg Jarboe

GoPro Transforming From Wearable Camera Maker Into...

Digital marketers should take the time to read the GoPro Prospectus Summary, as it contains valuable information on how the company is transforming it...

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Yahoo to Launch Yet Another YouTube Alternative?
Media

Yahoo to Launch Yet Another YouTube Alternative?

10y Greg Jarboe

Yahoo to Launch Yet Another YouTube Alternative?

Can Yahoo really launch a viable competitor to Google's YouTube? Read More...

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Nike, Samsung Top List of 'Braziliant' World Cup Brands
Media

Nike, Samsung Top List of 'Braziliant' World Cup Brands

10y Greg Jarboe

Nike, Samsung Top List of 'Braziliant' World Cup B...

Marketing technology platform Unruly has revealed the 11 advertisers whose soccer-themed ads have attracted the most shares online. Read More...

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comScore’s Online Video Rankings for April Hold Steady
Media

comScore’s Online Video Rankings for April Hold Steady

10y Greg Jarboe

comScore’s Online Video Rankings for April Hold St...

In the most recent report from comScore, things stayed relatively the same across the video advertising ecosystem. Read More...

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Google Search Interest in the World Cup Crushes the Super Bowl
Search

Google Search Interest in the World Cup Crushes the Super Bowl

10y Greg Jarboe

Google Search Interest in the World Cup Crushes th...

The World Cup is an unparalleled opportunity for marketers, as it has more interest on Google Search than the Super Bowl, the Olympics, and the Tour d...

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If YouTube Acquires Twitch, Will Digital Marketers Benefit?
Media

If YouTube Acquires Twitch, Will Digital Marketers Benefit?

10y Greg Jarboe

If YouTube Acquires Twitch, Will Digital Marketers...

How will those in the digital marketing ecosystem be affected by YouTube's acquisition of Twitch, the leading gaming platform? Read More...

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Speed of Social Video Sharing Nearly Doubles in Past Year
Media

Speed of Social Video Sharing Nearly Doubles in Past Year

10y Greg Jarboe

Speed of Social Video Sharing Nearly Doubles in Pa...

New figures from Unruly show that more and more of an online video's shares occur in the first three days of its launch. Read More...

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Yahoo and comScore Partner to Expand Global Access to Ad Measurement
Media

Yahoo and comScore Partner to Expand Global Access to Ad Measurement

10y Greg Jarboe

Yahoo and comScore Partner to Expand Global Access...

The new partnership will simplify the digital advertising experience for marketers in a number of ways, including improved workflow and increased glob...

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How to Add a 3-Second Bumper to All of Your YouTube Videos
Media

How to Add a 3-Second Bumper to All of Your YouTube Videos

10y Greg Jarboe

How to Add a 3-Second Bumper to All of Your YouTub...

Now, YouTube users can add a three-second bumper to all of their videos, making it easier to create a consistent brand that fans will recognize. Read ...

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AOL Reveals 16 Original Programs at the NewFronts
Media

AOL Reveals 16 Original Programs at the NewFronts

10y Greg Jarboe

AOL Reveals 16 Original Programs at the NewFronts

AOL announces 16 original shows that will premiere throughout the year on its network. It has also signed a deal with Nielsen that will provide TV-com...

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Original Digital Video Programming to Be as Important as TV [Study]
Media

Original Digital Video Programming to Be as Important as TV [Study]

10y Greg Jarboe

Original Digital Video Programming to Be as Import...

A new study shows that in the coming years, original digital video programming will become as important to a business' success as television advertisi...

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YouTube Is Getting Ready to Celebrate Its 9th Birthday
Media

YouTube Is Getting Ready to Celebrate Its 9th Birthday

10y Greg Jarboe

YouTube Is Getting Ready to Celebrate Its 9th Birt...

In honor of YouTube's birthday, ClickZ reviews its past nine years as a powerful online video platform. Read More...

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AOL and Microsoft Team Up to Offer Premium Content
Media

AOL and Microsoft Team Up to Offer Premium Content

10y Greg Jarboe

AOL and Microsoft Team Up to Offer Premium Content

Through a video partnership with Microsoft, AOL brands will be able to display their content on MSN and Bing apps. Read More...

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AOL Strikes Premium Motion Picture Deal With Miramax
Media

AOL Strikes Premium Motion Picture Deal With Miramax

10y Greg Jarboe

AOL Strikes Premium Motion Picture Deal With Miram...

A new deal between AOL and Miramax will allow users of the AOL On Network to view many of the studio's feature films free of charge. Read More...

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LiveRail Serves the Most Video Ads in March, Takes Top Spot in Ad Ranking
Media

LiveRail Serves the Most Video Ads in March, Takes Top Spot in Ad Ranking

10y Greg Jarboe

LiveRail Serves the Most Video Ads in March, Takes...

In the most recent report from comScore, LiveRail overtook AOL, Inc. to solidify its position at the preferred sell-side video advertising technology ...

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Americans Spent Almost 18 Hours in February Watching Online Video
Media

Americans Spent Almost 18 Hours in February Watching Online Video

10y Greg Jarboe

Americans Spent Almost 18 Hours in February Watchi...

While the number of Americans watching online videos saw modest growth in the last year, the big news is the nearly 50 percent growth in the number of...

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New Face of TV Viewership: Laptops and Tablets and Phones, Oh My!
Media

New Face of TV Viewership: Laptops and Tablets and Phones, Oh My!

10y Greg Jarboe

New Face of TV Viewership: Laptops and Tablets and...

A new study from Google shows that TV viewers are increasingly turning to YouTube on their laptops, smartphones, and tablets for content related to th...

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#CLZNY: B2B Case Study on Tensions and Reality of E-Business Integration
Case Study

#CLZNY: B2B Case Study on Tensions and Reality of E-Business Integration

10y Greg Jarboe

#CLZNY: B2B Case Study on Tensions and Reality of ...

A candid look at the experiences and lessons learned from the website redesign and launch of a B2B company, including the original plan, the challenge...

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#CZLNY: Unlocking the Secrets to Mobile Video
Audience

#CZLNY: Unlocking the Secrets to Mobile Video

10y Greg Jarboe

#CZLNY: Unlocking the Secrets to Mobile Video

At last week's ClickZ Live New York, the session "Unlocking the Secrets to Mobile Video" shared tips and tricks for getting the most out of video on Y...

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AOL Announces "Connected," First Foray Into Long-Form Video
Media

AOL Announces "Connected," First Foray Into Long-Form Video

10y Greg Jarboe

AOL Announces "Connected," First Foray Into Long-F...

"Connected," which captures the authentic voices of five individuals as they put their lives on camera, has seen tremendous success in international m...

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