WATCH: Colourblind man sees purple for the first time
Video

WATCH: Colourblind man sees purple for the first time

9y Huw Jenkins

WATCH: Colourblind man sees purple for the first t...

We're not kidding when we say that you may need a tissue at the ready. This heartwarming clip shows a colourblind young man seeing colours he never th...

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Hot this week: Limbic brains, "ology" and social
Insights

Hot this week: Limbic brains, "ology" and social

9y Huw Jenkins

Hot this week: Limbic brains, "ology" and social

Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...

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Amazon Fresh: Online retailer targets UK’s £149bn grocery market
Insights

Amazon Fresh: Online retailer targets UK’s £149bn grocery market

9y Huw Jenkins

Amazon Fresh: Online retailer targets UK’s £149bn ...

Amazon will begin delivering fresh fruit and veg to consumers across London and Leeds in a bid to tap into the UK’s £149bn grocery market. Read More...

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Aldi still dominates YouGov's Buzz score rankings
Insights

Aldi still dominates YouGov's Buzz score rankings

9y Huw Jenkins

Aldi still dominates YouGov's Buzz score rankings

German supermarkets Aldi and Lidl hold on to their positions as the highest performing brands in YouGov’s latest rankings measuring both positiv...

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How to drive behaviour through social media
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How to drive behaviour through social media

9y Huw Jenkins

How to drive behaviour through social media

Here, Max urges you to look beyond the data on your screens at the human behind the story. He argues that you need to drive and inspire actual human b...

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Harvey Nichols' advertising: A controversy too far?
Acquisition

Harvey Nichols' advertising: A controversy too far?

9y Huw Jenkins

Harvey Nichols' advertising: A controversy too far...

Shoplifters are the stars in Harvey Nichols' latest controversial campaign to promote the retailers' new rewards app. A shock too far, or a well playe...

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65% of agencies think native addresses creativity gap in digital
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65% of agencies think native addresses creativity gap in digital

9y Huw Jenkins

65% of agencies think native addresses creativity ...

There is more confidence and budget, with programmatic and mobile seen as the two main areas for growth in the UK’s native advertising market, accordi...

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10 most controversial UK TV ads
Acquisition

10 most controversial UK TV ads

9y Huw Jenkins

10 most controversial UK TV ads

From controversial to heart-warming, advertisers play many games to get their message branded onto our brains - but do some go too far? Take a look at...

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What was your favourite pre-internet ad?
Insights

What was your favourite pre-internet ad?

9y Huw Jenkins

What was your favourite pre-internet ad?

The Smash Martians, BT’s ‘you got an ology?’ and Yellow Pages’ ‘J.R. Hartley’ have been voted the UK’s most memorable ‘pre-internet’ ads. Read More...

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Greggs launches rewards app on Android
Disruptive MarTech

Greggs launches rewards app on Android

9y Huw Jenkins

Greggs launches rewards app on Android

Greggs has released a refreshed app that enables users to redeem rewards, make payments and receive offers with a simple phone tap at the point of sal...

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Annoy your colleagues with Golf R's virtual sound-controlled campaign
Acquisition

Annoy your colleagues with Golf R's virtual sound-controlled campaign

9y Huw Jenkins

Annoy your colleagues with Golf R's virtual sound-...

Volkswagen’s latest campaign “Unleash Your Rrrr” lets you control a virtual Golf R with the sound of your screeching voice. Read More...

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Instagram hits 14m UK users ahead of service update
Disruptive MarTech

Instagram hits 14m UK users ahead of service update

9y Huw Jenkins

Instagram hits 14m UK users ahead of service updat...

More than 14 million people in the UK log onto photo-sharing app Instagram at least once a month, marking the first time the social network has ever b...

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Kleenex viral tells tear-jerking story of disabled dog
Acquisition

Kleenex viral tells tear-jerking story of disabled dog

9y Huw Jenkins

Kleenex viral tells tear-jerking story of disabled...

Kleenex's new ad tells the story of a man who finds companionship in a dog that faces the same struggles as he does. The ad has been seen more than 40...

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London is 9th most expensive European capital for Facebook advertising
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London is 9th most expensive European capital for Facebook advertising

9y Huw Jenkins

London is 9th most expensive European capital for ...

Monaco, London and Paris may be the most costly European capitals to buy property, but Norwegian city Oslo is the most expensive place to buy Facebook...

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The next generation of commerce (Infographic)
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The next generation of commerce (Infographic)

9y Huw Jenkins

The next generation of commerce (Infographic)

As commerce moves ever more online, how is consumer behaviour changing across several categories from purchase to delivery? Take a look at this infogr...

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Social activity is key to unlocking online video, says study
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Social activity is key to unlocking online video, says study

9y Huw Jenkins

Social activity is key to unlocking online video, ...

Almost two-thirds of British youngsters are sharing original video content with friends, according to a new survey. Read More...

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Hot this week: Logo psychology, tech London and digital amnesia
Media

Hot this week: Logo psychology, tech London and digital amnesia

9y Huw Jenkins

Hot this week: Logo psychology, tech London and di...

Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...

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The anatomy of a perfect checkout page (Infographic)
Insights

The anatomy of a perfect checkout page (Infographic)

9y Huw Jenkins

The anatomy of a perfect checkout page (Infographi...

Around $4 trillion worth of merchandise is abandoned at the checkout stage during a consumers' eCommerce journey, according to this infographic from N...

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What does it mean to be a man?
Video

What does it mean to be a man?

9y Huw Jenkins

What does it mean to be a man?

In the wake of recent campaigns by companies like Always discussing the ramifications of being labeled a girl, a video asking males aged 5-50 what it ...

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Facebook enters music-streaming battle
Disruptive MarTech

Facebook enters music-streaming battle

9y Huw Jenkins

Facebook enters music-streaming battle

Never one to be left out, Facebook is joining the likes of Spotify and Apple, by launching its own music streaming service, according to reports. Read...

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YouTube star PewDiePie defends $7.4m vlogging fortune
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YouTube star PewDiePie defends $7.4m vlogging fortune

9y Huw Jenkins

YouTube star PewDiePie defends $7.4m vlogging fort...

YouTube star Felix 'PewDiePie' Kjellberg has come out in defense of his vlogging fortune after an article on Fusion sparked a fierce online debate - w...

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64% prefer using apps over visiting a store
Disruptive MarTech

64% prefer using apps over visiting a store

9y Huw Jenkins

64% prefer using apps over visiting a store

The performance of retail websites and mobile applications is strongly linked to customer satisfaction, loyalty and spend, according to a new study by...

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Forget Millennials, are you ready for Generation Z? (Infographic)
Insights

Forget Millennials, are you ready for Generation Z? (Infographic)

9y Huw Jenkins

Forget Millennials, are you ready for Generation Z...

While marketers have spent the last decade trying to understand and work in harmony with Millennials, they must now make room for the younger and even...

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Pampers ad captures babies' poo faces in slow motion
Acquisition

Pampers ad captures babies' poo faces in slow motion

9y Huw Jenkins

Pampers ad captures babies' poo faces in slow moti...

Everything looks better in slow motion, from action scenes, to raindrops to babies' poo faces. Saatchi & Saatchi London created this glorious ad f...

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Top 10 PLA and AdWords advertisers on Google
Insights

Top 10 PLA and AdWords advertisers on Google

9y Huw Jenkins

Top 10 PLA and AdWords advertisers on Google

Online marketplace Ebay.com is the most visible website in Google Shopping PLAs displayed in Google.com searches, while amazon.com is the most visible...

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Diageo fights ASA Smirnoff ad ban
Insights

Diageo fights ASA Smirnoff ad ban

9y Huw Jenkins

Diageo fights ASA Smirnoff ad ban

Diageo is appealing against the Advertising Standards Authority’s decision to ban its “Filter” TV ad after the watchdog labelled the ad “irresponsible...

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Kim Kardashian talks personal brand, social media and business with Sir Martin Sorrell
Video

Kim Kardashian talks personal brand, social media and business with Sir Mar...

9y Huw Jenkins

Kim Kardashian talks personal brand, social media ...

Thankfully, The Drum was our fly on the wall to witness their conversation, which spanned social media, family and gaming. Read More...

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