Foursquare - Mixing Social Networks With Loyalty Programs
Analytics

Foursquare - Mixing Social Networks With Loyalty Programs

14y Jack Aaronson

Foursquare - Mixing Social Networks With Loyalty P...

How businesses are honoring their loyal customers with Foursquare rewards. Read More...

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You Have to Succeed in All Channels
Analytics

You Have to Succeed in All Channels

14y Jack Aaronson

You Have to Succeed in All Channels

Chase, Citibank, and Bank of America all miss the mark on succeeding on multiple channels. Don't make the same mistake. Read More...

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Legacy Browser Support: When to Cut the Ties That Bind
Analytics

Legacy Browser Support: When to Cut the Ties That Bind

14y Jack Aaronson

Legacy Browser Support: When to Cut the Ties That ...

The merits of continuing support for legacy systems and looking forward, not backward. Read More...

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More Devices, Screen Sizes, and Interactive Opportunities
Analytics

More Devices, Screen Sizes, and Interactive Opportunities

14y Jack Aaronson

More Devices, Screen Sizes, and Interactive Opport...

A look at the game-changing technology that will finally reach the mainstream this year. Read More...

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Five Projects for Your Online Marketing Plan in 2010
Analytics

Five Projects for Your Online Marketing Plan in 2010

14y Jack Aaronson

Five Projects for Your Online Marketing Plan in 20...

Here are projects that deserve your attention this year along with some lower cost variations. Read More...

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2009: A Year in Review
Analytics

2009: A Year in Review

14y Jack Aaronson

2009: A Year in Review

A look back at this year's most important best practices to increase ROI. Read More...

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Three Tips to Keep Usability Testing on Track
Analytics

Three Tips to Keep Usability Testing on Track

14y Jack Aaronson

Three Tips to Keep Usability Testing on Track

Usability testing can be a very effective tool for marketers. Just make sure to look out for a few problems that can come with it. Read More...

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Optimizing Your Site for the Holiday Season
Analytics

Optimizing Your Site for the Holiday Season

14y Jack Aaronson

Optimizing Your Site for the Holiday Season

Three easy tactics to draw in consumers and boost your holiday sales. Read More...

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Is Your B2B Site a Good Salesperson?
Analytics

Is Your B2B Site a Good Salesperson?

15y Jack Aaronson

Is Your B2B Site a Good Salesperson?

How to evaluate whether your business-to-business Web site understands your clients' needs. Start with your sales team. Read More...

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More Reasons Your Site Sucks
Analytics

More Reasons Your Site Sucks

15y Jack Aaronson

More Reasons Your Site Sucks

Have you fallen into one of these three traps? Fix them now, and you could see improvements in time for the all-important holiday season. Read More...

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Where Do You Publish Your Company News?
Analytics

Where Do You Publish Your Company News?

15y Jack Aaronson

Where Do You Publish Your Company News?

Are you still using newsletters? Don't ignore the immediacy and power of social networks for news distribution. Read More...

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Sweden and Finland Lead Text Messaging Market
Analytics

Sweden and Finland Lead Text Messaging Market

15y Jack Aaronson

Sweden and Finland Lead Text Messaging Market

The Swedes can buy candy, subway and train tickets, and even an apartment using a mobile device. Step it up, America! Read More...

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Mass Marketing Gets Personal for Smart Mobile Marketers
Analytics

Mass Marketing Gets Personal for Smart Mobile Marketers

15y Jack Aaronson

Mass Marketing Gets Personal for Smart Mobile Mark...

Old forms of advertising are learning new tricks. Is your company embracing these changes and making each customer contact more personal and worthwhil...

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Simple Rules For Social Networking
Analytics

Simple Rules For Social Networking

15y Jack Aaronson

Simple Rules For Social Networking

Follow these principles when championing your brand in social networks. Read More...

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Is Voice Control Coming Back?
Analytics

Is Voice Control Coming Back?

15y Jack Aaronson

Is Voice Control Coming Back?

Speech recognition technologies continue to show improvement. Are they ready for marketing use? Read More...

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Surprise and Delight High-Value Customers
Analytics

Surprise and Delight High-Value Customers

15y Jack Aaronson

Surprise and Delight High-Value Customers

Tips from the luxury brands to help you keep your best customers. Read More...

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In-Store Uses for Smartphones
Analytics

In-Store Uses for Smartphones

15y Jack Aaronson

In-Store Uses for Smartphones

Six ways retailers can leverage their customers' smartphones in the store. Read More...

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Use Text Messaging in Your Business
Analytics

Use Text Messaging in Your Business

15y Jack Aaronson

Use Text Messaging in Your Business

Seven ways to get you started using texting in your business. Read More...

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United Airlines Takes Active Approach to Customer Satisfaction
Analytics

United Airlines Takes Active Approach to Customer Satisfaction

15y Jack Aaronson

United Airlines Takes Active Approach to Customer ...

Do you care about your customers? Take a page from United's playbook. Read More...

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Ways to Innovate: Image Scanning and Visual Recognition
Analytics

Ways to Innovate: Image Scanning and Visual Recognition

15y Jack Aaronson

Ways to Innovate: Image Scanning and Visual Recogn...

Examples of companies innovating in unusual ways. Read More...

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Business Slow? Time to Innovate and Test
Analytics

Business Slow? Time to Innovate and Test

15y Jack Aaronson

Business Slow? Time to Innovate and Test

Why spending downtime innovating and testing can mean increased revenue and future growth. Read More...

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Let Your Customers Buy From You
Analytics

Let Your Customers Buy From You

15y Jack Aaronson

Let Your Customers Buy From You

Case study: Don't send your customers on a wild goose chase. In this economy, you can't afford to be stupid. Read More...

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Search: No Results Equal No Sale
Analytics

Search: No Results Equal No Sale

15y Jack Aaronson

Search: No Results Equal No Sale

Four best practices for a retail site's not-found page. Read More...

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Customer Service Is Even More Important Now
Analytics

Customer Service Is Even More Important Now

15y Jack Aaronson

Customer Service Is Even More Important Now

Five best practices for online customer service. Read More...

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3-D: Best Practices and Trends
Analytics

3-D: Best Practices and Trends

15y Jack Aaronson

3-D: Best Practices and Trends

A look at brands and sectors that have deployed the format. Read More...

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Using 3-D Photography Online
Analytics

Using 3-D Photography Online

15y Jack Aaronson

Using 3-D Photography Online

It's a relatively minor expense -- and a major differentiator in the market place. Read More...

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Are You Preventing Your Customers From Spending Money?
Analytics

Are You Preventing Your Customers From Spending Money?

15y Jack Aaronson

Are You Preventing Your Customers From Spending Mo...

Companies must understand how customers use their services and provide easy paths for them to make purchases and upgrades. What you can learn from two...

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