Gawker Media, Nike Team for Blog Promotion
Media

Gawker Media, Nike Team for Blog Promotion

20y Janis Mara

Gawker Media, Nike Team for Blog Promotion

Nike's 'Art of Speed' project is celebrated -- and promoted -- on a blog created by Gawker Media. Read More...

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Sam's Club Offers Cut-Rate Web Sites
Media

Sam's Club Offers Cut-Rate Web Sites

20y Janis Mara

Sam's Club Offers Cut-Rate Web Sites

Warehouse chain Sam's Club is now offering low-cost Web sites for its members, which are primarily small businesses. Read More...

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New Ad Network Calls Consumers By Name
Media

New Ad Network Calls Consumers By Name

20y Janis Mara

New Ad Network Calls Consumers By Name

A just-launched network with well-known top executives makes its U.S. debut, using personalized, opt-in messages in banner ads. Read More...

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Quiznos' Spongemonkeys Score
Media

Quiznos' Spongemonkeys Score

20y Janis Mara

Quiznos' Spongemonkeys Score

The infamous 'spongemonkey' ads, featuring goofy creatures lauding Quiznos subs, have generated more than 30,000 calls and e-mails and quadrupled Quiz...

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California Senate Approves Bill Curbing Gmail
Media

California Senate Approves Bill Curbing Gmail

20y Janis Mara

California Senate Approves Bill Curbing Gmail

The legislation gains approval after a key provision was altered. Read More...

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Bits and Bytes for May 28, 2004
Media

Bits and Bytes for May 28, 2004

20y Janis Mara

Bits and Bytes for May 28, 2004

New viral marketing association starts-up; and WebSideStory files for IPO. Read More...

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ESPC to Work with Accreditation, Reputation and Accountability Services
Media

ESPC to Work with Accreditation, Reputation and Accountability Services

20y Janis Mara

ESPC to Work with Accreditation, Reputation and Ac...

A new ESPC committee facilitates communication between senders and third-party vendors that deliver e-mail accreditation, reputation and accountabilit...

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ValueClick Media Launches Ad Package Deal
Media

ValueClick Media Launches Ad Package Deal

20y Janis Mara

ValueClick Media Launches Ad Package Deal

ValueClick's online advertising arm launches a new package of banner ads, keyword listings and rich media ads, sold on a CPC basis. Read More...

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Silverpop Beefs Up Reporting Capabilities
Media

Silverpop Beefs Up Reporting Capabilities

20y Janis Mara

Silverpop Beefs Up Reporting Capabilities

The e-mail marketer's latest release reports e-mail delivery and response rates broken down by ISP, among other things. Read More...

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Commission Junction Launches Performance-Based Ad Channel
Media

Commission Junction Launches Performance-Based Ad Channel

20y Janis Mara

Commission Junction Launches Performance-Based Ad ...

Commission Junction launches a new text-based ad channel that ranks and places text ads according to performance and bid price, without regard for con...

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California Anti-Spyware Bills Progress
Media

California Anti-Spyware Bills Progress

20y Janis Mara

California Anti-Spyware Bills Progress

Two California anti-spyware bills make progress, one sailing through the full Senate and the other gaining committee approval in the Assembly. Read Mo...

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CAN-SPAM Gets Mixed Reviews in Senate Testimony
Media

CAN-SPAM Gets Mixed Reviews in Senate Testimony

20y Janis Mara

CAN-SPAM Gets Mixed Reviews in Senate Testimony

Less than five months after the passage of the CAN-SPAM Act, a variety of opinions on the act's effectiveness were expressed in testimony at a Senate ...

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Symantec to Acquire Brightmail
Media

Symantec to Acquire Brightmail

20y Janis Mara

Symantec to Acquire Brightmail

Security solutions provider Symantec signs an agreement to acquire anti-spam software company Brightmail. Read More...

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SBC's SMARTpages.com Adds Click-To-Call Product
Media

SBC's SMARTpages.com Adds Click-To-Call Product

20y Janis Mara

SBC's SMARTpages.com Adds Click-To-Call Product

The Internet yellow pages provider adds a free product enabling consumers to click to receive phone calls from advertisers. Read More...

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Publishers, Advertisers Face Iraqi Photo Dilemma
Media

Publishers, Advertisers Face Iraqi Photo Dilemma

20y Janis Mara

Publishers, Advertisers Face Iraqi Photo Dilemma

The ever-expanding investigation into Iraqi prisoner abuse poses difficulties for online publishers and advertisers. How they're handling the matter v...

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DoubleClick Acquires Performics
Media

DoubleClick Acquires Performics

20y Janis Mara

DoubleClick Acquires Performics

UPDATE: The largest provider of online technology has acquired search engine and affiliate marketing firm Performics, giving it a jumpstart into the s...

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DoubleClick Acquires Performics
Media

DoubleClick Acquires Performics

20y Janis Mara

DoubleClick Acquires Performics

UPDATE: The largest provider of online technology has acquired search engine and affiliate marketing firm Performics, giving it a jumpstart into the s...

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WhenU Banished By Google, Yahoo!
Media

WhenU Banished By Google, Yahoo!

20y Janis Mara

WhenU Banished By Google, Yahoo!

The adware firm is no longer listed in Google and Yahoo!'s search results because of charges of 'cloaking.' Read More...

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Ask Jeeves Lays Out Plans for Interactive Search Holdings
Media

Ask Jeeves Lays Out Plans for Interactive Search Holdings

20y Janis Mara

Ask Jeeves Lays Out Plans for Interactive Search H...

The second tier search company lays out its plans for its new $500 million acquisition. Read More...

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Google Tests Image Ads, Re-launches Groups
Media

Google Tests Image Ads, Re-launches Groups

20y Janis Mara

Google Tests Image Ads, Re-launches Groups

Google is testing the delivery of conventional image ads such as banners and skyscrapers in its contextual placements on publishers' sites. The compan...

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OptInRealBig's TRO Against SpamCop Dissolved
Media

OptInRealBig's TRO Against SpamCop Dissolved

20y Janis Mara

OptInRealBig's TRO Against SpamCop Dissolved

The judge dissolves a temporary restraining order (TRO) granted against SpamCop in OptInRealBig's lawsuit against the anti-spam service. Read More...

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Instant Messaging: Slugfest on the Desktop
Media

Instant Messaging: Slugfest on the Desktop

20y Janis Mara

Instant Messaging: Slugfest on the Desktop

The leading instant messaging providers are slugging it out, using enhancements like Internet radio, weather information and gaming to attract consume...

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OptInRealBig Wins TRO Against SpamCop
Media

OptInRealBig Wins TRO Against SpamCop

20y Janis Mara

OptInRealBig Wins TRO Against SpamCop

OptInRealBig, which is suing anti-spam service SpamCop, wins a temporary restraining order in the case. Read More...

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Verizon Launches Self-Service Tool
Media

Verizon Launches Self-Service Tool

20y Janis Mara

Verizon Launches Self-Service Tool

Verizon's SuperPages.com launches a self-service application enabling marketers to start and manage ad programs without the help of a human being. Rea...

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WhenU Debuts Custom-Shaped Ads
Media

WhenU Debuts Custom-Shaped Ads

20y Janis Mara

WhenU Debuts Custom-Shaped Ads

Adware maker WhenU rolls out custom-shaped ads. Read More

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Google Tests New Keyword Tool
Media

Google Tests New Keyword Tool

20y Janis Mara

Google Tests New Keyword Tool

Google is testing a new tool aimed at maximizing keyword revenue. Read More...

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MSN, Fox Sports Create Co-Branded Site
Media

MSN, Fox Sports Create Co-Branded Site

20y Janis Mara

MSN, Fox Sports Create Co-Branded Site

MSN and Fox Sports create a co-branded site that marries sports and video, edging out ESPN's presence on the portal. Read More...

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