Did you know there are ways to optimize your email marketing strategy for free? These three solutions will help the growth of your opt-in email list for little to no cost at all.
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LinkedIn updated its email marketing strategy by allowing subscribers to set their own mailing preferences. So how much is too much email messaging? Let the subscribers decide.
Cart abandonment emails have proven profitable for retailers, though sending emails referencing items that were simply viewed can be off-putting and crosses the line for many consumers.
Using smart data in your email marketing efforts can help boost the performance of your campaigns.
Cart reminder programs, set up through email and other digital channels, can help increase conversions. Are you using this technique?