Despite all of the innovations in publishing, the good old headline is still possibly the most powerful element of an article that we have. Read More...
View articleIt's pretty clear that anyone in publishing needs to move toward a world that is more visually driven and strategically tagged. Read More...
View articleCut through the sea of data and get focused on the top 10 statistics that you need to consider when building your publishing strategies in the digital...
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View articleFive digital magazines that are doing their part in helping the environment. Read More...
View articleBeing cross-platform accessible isn't new or interesting, it's simply the table stakes required to play in the digital market. Read More...
View articleHow we can once again connect with our consumers based on their personal motivation, rather than the device specifics and buttons they push. Read More...
View articleUse this 10-point checklist to help position yourself for large-scale growth. Read More...
View articleThe top five takeaways from the Mobile World Congress and how to make sure the magazine industry doesn't just remain relevant in technology, but also ...
View articleBrands are building growth and success by leveraging their own content to create campaigns that resonate with their recipients. Read More...
View articleTake advantage of this year to hone your company's strategy and go-to-market plans by using this five-point checklist. Read More...
View articleCustomers now need to find reasons to engage with their devices, and editors must create high-quality curated content. Read More...
View articleWhat's at the intersection of the future and past of publishing? Content. Read More...
View articleAnd a question about the future. Read More...
View articleAre successful publishers and brands really B2B companies? Read More...
View articleMake sure you have a view of how your plans will play into people's hearts and minds this holiday season. Read More...
View articleBaby boomers are still creating brands - and now digital brands; so how do you reach them? Read More...
View articleThree of the key truths and leading predictive elements digital adoption is based on. Read More...
View articleNow that we have trained our readers to save everything to the point of turning them into document hoarders, what can we do to make our material stand...
View articleWhether it’s dynamic redirects for specific platforms, purchasing in Twitter, projectable purchases, or stickers and QR codes, innovation for the digi...
View articleAdvice from an events guru on how to get the most out of the industry conferences you plan on attending this year. Read More...
View articleImproving performance doesn't just mean improving sales, it means driving results in findability, sales, renewals, readership, and advocacy. Read More...
View articleWill you choose to read more this summer since it will be so easy? Read More...
View articleHow Reader's Digest, The Economist, and Robb Report are helping the digital magazine industry evolve through effective communications and creativity. ...
View articleIf your company doesn't have a mobile magazine sales and reading strategy, it should. Read More...
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