This past year saw many changes in the world of marketing. Should it be viewed as a time of crisis or a time of innovation?
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When you don't have a lot of time and can't spend a lot of money, these five ways can help boost your marketing efforts.
In the past few years there have been many technological changes that have greatly impacted the book publishing industry. Are they helping or harming?
Tapping members of a younger generation to innovate around your brand could breathe new life into an aging company. Here's an example of one such entrepreneur who's doing just that.
Even though you may feel the need to be constantly connected, replying to emails early in the morning or late at night could lead to costly career mistakes.