Jeremy wants to know: Is it just him, or have most companies totally forgotten the importance of customer service? Read More...
View articleCredit where it's due. Spam helps Jeremy be a better marketer. Read More...
View articleThe networked home. Suddenly, 'convergence' sounds so five minutes ago. Read More...
View articleCustomers in major Latino population centers demand the service. Read More...
View articleWhy streaming video ads don't work -- and why they soon will. Read More...
View articleWe've come a long way in the Internet ad industry; but in some regards, we're still in the dark ages. Read More...
View articleWho's the drug dealer? Unethical (if not downright illegal) pharmacies flourish on the Web -- thanks to portals, search engines, and legitimate market...
View articleCould Macromedia's recent moves to expand Flash as a development tool pose a threat to a certain other software company? Read More...
View articlePerhaps you've grown ho-hum about rich media as it's become increasingly commonplace. Even Jeremy was stunned by its power in a recent campaign. Read ...
View articleBanner Console is the opposite of intrusive. It flouts direct marketing principles. Why is the CTR 15 times the national average? Read More...
View articleLet someone else do the groundwork. Jeremy offers some rich media tips that are proven effective and the companies that provide the technology. Read M...
View articleCan a Web ad make you laugh or make you cry? Jeremy believes that technology has developed far enough that it's possible for Internet advertising to e...
View articleIf you're a gadget freak or a marketer trying to understand the latest trends in consumer lifestyles, look no further than the devices being unveiled ...
View articleIf announcements out of this week's two big conferences are any indication, everyone's rushing to develop the "hub" around which consumers' digital li...
View articleiTV may not be a reality -- yet, but personal video recorders are. Is TV advertising adapting already to the fast-forward button? Read More...
View articleWhich comes first, the technology or the creative? In too many shops,people are getting their priorities mixed up. Read More...
View articlePart of my job is to evaluate emerging new technologies and to determine when and how it is appropriate to employ specific technologies for our client...
View articleJeremy's previous article was a quick overview of a few new and exciting things going on out there. There was too much to write about, though -- and t...
View articleHe's avoided the good-old "overview of what's new" topic, thinking it might seem a cop-out. Well, he does have a few other topics in mind, but most of...
View articleAd-serving discrepancies are perhaps the biggest thorn in the side of online media buyers and analytics teams. Technical folks who work on ad-serving ...
View articleStorytelling is a sophisticated art form, practiced by many and mastered by few. But do today's masters have the skills to tell the story when it beco...
View articleAs Web advertising becomes more intrusive with larger ads, pop-ups, DHTML executions, and expandable ads, many users resort to ad-blocking software. W...
View articleCanal+ sneaks its interactive television tendrils into the U.S. bylending its software to Winfirst. Read More...
View articleWeb TV is evolving, and it could change advertising as we know it. Most people don't know what a PVR can do to TV-viewing habits. Here's what can happ...
View articleAs the computer age loses momentum to the digital age, Microsoft, AOL/Time Warner, Sony, and Apple are laying the groundwork for a third major computi...
View articleWhy do so many rich media vendors have trouble turning a profit? Jeremy talks about contributing factors and tells you why well-executed rich media ca...
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