Video-centric Beijing brand sells online only. Read More...
View articleIn a twist on typical online crowdsourcing, Union Bank is giving people 27 components of a broadcast TV ad to mix and match in order to build their ow...
View articleRiding on the coattails of Pac-Man and other 1980s arcade games, Kibbles 'n Bits dog food debuted a digital campaign that revolves around a retro 8-bi...
View articleSocial connections between visitors and savvy local residents are the heart of a newly revamped promotional website touting the sprawling Los Angeles ...
View articleCarrotmob, a seven-person digital cause-marketing startup, has pulled off a coup most young agencies only dream of - working on retail marketing campa...
View articleMeet 20-year-old Corey Lenhart, a living, breathing answer to many of the talent questions that ad leaders are agonizing over. Read More...
View articleA recap of a social film project from Intel and Toshiba. Read More...
View articleBranded content campaign for Sorel boots on fashion site DailyCandy has generated 74,000 impressions on Twitter for the #getyourbootsdirty hashtag and...
View articleCampaign relies on digital entrepreneurs from Gilt, Pandora and Pitchfork to spur consumer engagement on Twitter, Pinterest, Instagram and YouTube. Re...
View articleDigital-only effort by Crispin, Porter + Bogusky also includes a Pinterest-centric website with boards that range from food and cocktail recipes to up...
View articleMore than 20,000 people signed up for a tongue-in-cheek app promoting Greek frozen yogurt within three weeks. Read More...
View articleDigital catalogs are evolving into branded content hubs for retailers. Read More...
View articleThe author of Warp-Speed Branding talks about being motivated by problem-solving, not money. Read More...
View articleLock company uses Twitter gimmick to drive traffic on site. Read More...
View articleJive Software, which sells collaborative, social technology, is positioning itself as a leader in the social business movement. Read More...
View articleNike will try a program of promoted tweets designed to blend into the ongoing social discourse on Twitter. Read More...
View articleHow one of the first interactive products came to take the mass market by storm. Read More...
View articleExperimental video project scores far more viewers than big-budget series. Read More...
View articleHow avoiding a mistake in the '90s helped the WPP agency stay alive and thrive. Read More...
View articleTap Joint game previews post-apocalyptic Yahoo series "Electric City." Read More...
View articleRolfe offers a glimpse of where tomorrow's digital marketing consultants, agents, and vendors may be headed. Read More...
View articleInside the creative petri dish of an agency that would rather not be called an agency. Read More...
View articleDigital-only campaign still producing relatively small impact, however. Read More...
View articleA San Francisco expansion leads to acquisition for one of the first banner ad firms. Read More...
View articleThe "broad" from New York straddled the traditional and Internet agency worlds. Read More...
View articleThe Digital Mad Men and Women of the '90s reigned during the Internet revolution. Read More...
View articleGroup asks parents to share awkward digital media parenting moments. Read More...
View article