Google Fights Back With New and Improved Services
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Google Fights Back With New and Improved Services

15y Julie Batten

Google Fights Back With New and Improved Services

Google continues to ride the innovation train across its other product lines and offerings. Here's a snapshot of some developments. Read More...

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The Yahoo-Microsoft Agreement One-Pager
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The Yahoo-Microsoft Agreement One-Pager

15y Julie Batten

The Yahoo-Microsoft Agreement One-Pager

A snapshot of what the Yahoo-Microsoft deal means for digital marketers. Read More...

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Image Search Engines: Query by Image
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Image Search Engines: Query by Image

15y Julie Batten

Image Search Engines: Query by Image

New image search engines could increase traffic to your site through image search. What these engines have to offer. Read More...

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Evaluating SEO Proposals
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Evaluating SEO Proposals

15y Julie Batten

Evaluating SEO Proposals

Planning to retain an SEO vendor? Here's what to look for in a partner, plus some sample deliverables. Read More...

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Optimizing for Bing
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Optimizing for Bing

15y Julie Batten

Optimizing for Bing

Does the mergence of this new engine mean you have to totally adapt your SEO strategies? Fifteen tips for using Bing, plus additional resources. Read ...

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Leveraging Social Media Buzz for SEO Success
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Leveraging Social Media Buzz for SEO Success

15y Julie Batten

Leveraging Social Media Buzz for SEO Success

Five tips for building buzz and earning inbound links. Read More...

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SEO From a Pro: How to Market Your New Web Site
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SEO From a Pro: How to Market Your New Web Site

15y Julie Batten

SEO From a Pro: How to Market Your New Web Site

Non-Linear Creations' Helen Overland talks about marketing a new Web site with SEO. Read More...

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On-Site Optimization Processes
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On-Site Optimization Processes

15y Julie Batten

On-Site Optimization Processes

A look at the key roles that navigation, linking, design, and content play in Web site optimization. Read More...

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Mobile Search Has a Second Coming
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Mobile Search Has a Second Coming

15y Julie Batten

Mobile Search Has a Second Coming

Mobile search is among the fastest growing uses of the mobile Web. Is your site ready? Read More...

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Outsourcing Search Marketing
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Outsourcing Search Marketing

15y Julie Batten

Outsourcing Search Marketing

Effective search marketing requires specialized skills. Is your organization prepared or should it hire an agency? Read More...

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Adobe: Making Flash Search Engine-Friendly
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Adobe: Making Flash Search Engine-Friendly

15y Julie Batten

Adobe: Making Flash Search Engine-Friendly

The multimedia software developer shares best practices on preparing Flash pages for search engine optimization. Read More...

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Is SEO Your Priority? Avoid All-Flash Web Sites
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Is SEO Your Priority? Avoid All-Flash Web Sites

15y Julie Batten

Is SEO Your Priority? Avoid All-Flash Web Sites

You can't create an all-Flash site and expect the same results that you could get from a pure HTML Web site. Read More...

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Search Marketing in B2B
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Search Marketing in B2B

15y Julie Batten

Search Marketing in B2B

Five reasons why business-to-business marketers should invest in search engine marketing. Read More...

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Using Search and E-mail to Acquire Customers
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Using Search and E-mail to Acquire Customers

15y Julie Batten

Using Search and E-mail to Acquire Customers

By ensuring that search and e-mail activities are well timed and coordinated, online marketers can more efficiently acquire and retain customers. Read...

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SEO and PPC Cannibalization
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SEO and PPC Cannibalization

15y Julie Batten

SEO and PPC Cannibalization

Factors to consider before launching organic and paid search campaigns at the same time. Read More...

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Organic Versus Paid Search
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Organic Versus Paid Search

15y Julie Batten

Organic Versus Paid Search

If you have $1, should you invest it in organic or paid search activities? Read More...

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How to Increase Your Search Efficiency
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How to Increase Your Search Efficiency

15y Julie Batten

How to Increase Your Search Efficiency

Quick tips for optimizing your paid and organic search efforts to stretch your dollar further. Read More...

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Getting Support for Your Search Marketing Activities
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Getting Support for Your Search Marketing Activities

15y Julie Batten

Getting Support for Your Search Marketing Activiti...

Four steps to build a compelling business case for search marketing initiatives. Read More...

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Translating the Language of Search
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Translating the Language of Search

15y Julie Batten

Translating the Language of Search

Are search engine marketers talking over your head? Here are definitions to commonly used SEM abbreviations and jargon. Read More...

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Review: Search Marketing Benchmark Guide
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Review: Search Marketing Benchmark Guide

15y Julie Batten

Review: Search Marketing Benchmark Guide

MarketingSherpa's annual survey reveals how much search engine marketing has changed in one year. Read More...

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The Future of Search
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The Future of Search

16y Julie Batten

The Future of Search

Search engine executives hint at the next evolution of the business. Read More...

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The Value of Good Search Expertise
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The Value of Good Search Expertise

16y Julie Batten

The Value of Good Search Expertise

If you want good search marketing services, you have to pay for them. Read More...

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Getting Your SEO Education
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Getting Your SEO Education

16y Julie Batten

Getting Your SEO Education

Four places to head to break into a career in search engine marketing. Read More...

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Top 10 Resources for Search Engine Optimizers
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Top 10 Resources for Search Engine Optimizers

16y Julie Batten

Top 10 Resources for Search Engine Optimizers

Where beginners can go to learn from the pros. Read More...

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Why the End is Nowhere in Sight for Google
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Why the End is Nowhere in Sight for Google

16y Julie Batten

Why the End is Nowhere in Sight for Google

Google rival Cuil may be cool. But reports of Google's future demise are greatly exaggerated. Read More...

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The Right Time To SEO Your Web Site
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The Right Time To SEO Your Web Site

16y Julie Batten

The Right Time To SEO Your Web Site

There is a saying that the best time for action is now. However, in search marketing, sometimes it actually pays to wait. Read More...

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The Challenges of Global SEO
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The Challenges of Global SEO

16y Julie Batten

The Challenges of Global SEO

What do marketers need to develop an effective online presence in other countries? Read More...

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