Todd Akin's campaign aims to generate fundraising support following calls for him to drop out of the Missouri Senate race after his comment about rape...
View articleOriginal ClickZ Politics analysis shows the Obama campaign continues widening its lead in digital ad spending over Romney. Read More...
View articleNew offering lets advertisers infiltrate the news feed regardless of whether a friend has interacted with those brands. Read More...
View articleNorth American CEO Rob Norman said he wants to make the sprawling media agency network easier for the Googles and Facebooks of the world to deal with....
View articleSocialxDesign is starting off with one of the biggest brand name clients in the world: The White House. Read More...
View articlePeople in six swing states were more likely to visit Romney's site in July; Obama had strength in five. Read More...
View articleCrossroads Generation, a group created to capture the 2012 youth vote for Republicans, aimed mobile ads on Obama campaign turf in Grant Park, Chicago ...
View articleChief Privacy Officer Brendon Lynch reaffirmed the company's plans to automatically enable Do Not Track in the upcoming version of Internet Explorer. ...
View articleNielsen is partnering with Specific Media, Undertone, Videology, and Adap.TV to help advertisers reach TV audiences online. Read More...
View articleEbay and Amazon outpaced Groupon's growth by more than 3x between January and June and both now have more unique users than Groupon, said Nielsen. Rea...
View articleAn Obama tax calculator calls those earning $500,000 an "average" family. The ads carry on a share-centric online ad strategy from Obama. Read More...
View articleClub for Growth, FreedomWorks, and others spent $700,000 on digital ads supporting Senate hopeful Ted Cruz. Read More...
View articleGoogle just launched truer congressional district targeting, which could help it keep an edge over Facebook and other ad networks in 2012 for U.S. Hou...
View articleLondon-based shop with Poland presence will be part of Possible Worldwide. Read More...
View articleProposed COPPA rule change by FTC would not apply to contextual ads. Read More...
View articleGoogle purchased Facebook-centric social campaign management firm Wildfire. Read More...
View articleFacebook reported Q2 earnings, banking on mobile sponsored stories to satisfy investors. Read More...
View articleAn online ad industry coalition updated stakeholders on movement toward more relevant ad metrics. Read More...
View articleCompany reported global ad revenue growth of 6% in Q2 2012. Read More...
View articleData-driven targeting that's commonplace for political campaigns is rejected by voting-aged Americans, says an Annenberg study. Read More...
View articleNGP VAN's system finds friends of supporters on Facebook who are registered voters. Read More...
View articleIntermarkets takes a non-partisan route to serve increasingly competitive online voter targeting market. Read More...
View articleA tweet from Irish comedian Chris O'Dowd led to his narration of a humorous video aimed at residents of traffic-ridden London. Read More...
View articleShulman has held stints at Wunderman, Digitas, and Ford. Read More...
View articleBoth have spent more than 25% of their TV budgets on web ads, according to ClickZ analysis. Read More...
View articleDespite a fresh face at the helm, Yahoo ad revenues were stagnant in Q2. Read More...
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