CWA's Promoted Trend raises awareness about issues affecting Verizon employees and consumers. Read More...
View articleKepler will use MediaMath's ad tech platform as its media operating system. Read More...
View articleTargeted Victory partners exclusively with one large online Hispanic data firm. Read More...
View articleMulti-channel effort promotes tonight's Jack White concert livestream directed by Gary Oldman. Read More...
View articleChrista Carone, CMO at Xerox said a new Twitter ad test has resulted in some negative reactions from clients. Read More...
View articleParty hopes corporate execs from ShareThis and Rockfish help it compete with Democrats in 2012. Read More...
View articleAn app for women in Australia and Brazil carries through Dove's self-esteem boosting campaign. Read More...
View articleProducts from H&M and UGG - along with porn sites - get link love through people pinning products. Read More...
View articleRepublicans have taken to buying Facebook ads to reach constituents and recently met with @ComcastCares. Read More...
View articleThe team recently started a Tumblr to highlight "Miami Style" baseball. Read More...
View articleRehab center St. Jude Retreats and Orange Beach Tourism are targeting locally on music service. Read More...
View articleIntel's app suggests songs based on what the Facebook friends of Spotify users listen to. Read More...
View articleUPDATE: RNC said War on Moms fundraiser resulted "best merchandise day of the year." Read More...
View articleUPDATE: Super PACs like pro-Mitt Romney group Restore Our Future spent online in primary states to dampen Santorum's surge in polls. Read More...
View articleTwo of the biggest online sellers - Amazon and eBay - have added Pinterest buttons to product pages. Read More...
View articleLaunch campaign for Ford Focus Electric is entirely digital. Read More...
View articleMiami team takes nuanced approach to communicating on Twitter with Spanish speaking fans. Read More...
View articleDisplay and video ads from Obama's campaign reflect an integrated cross-media messaging approach. Read More...
View articleGroupM predicts global web ad spend will hit around $98 billion in 2012. Read More...
View articleExperian also reports Facebook ads are getting 50 percent conversion rate for retail brands. Read More...
View articleThe Spanish-language media outlet aims to attract political advertisers to its targeted video ads in 2012. Read More...
View articlePro-Romney Super PAC spent $100,000 on anti-Santorum web ads in Wisconsin. Read More...
View articleBehavioral icon will move to Canada, too, and possibly Australia and South America. Read More...
View articleAround half of users surveyed had never seen the ad icon when showed it in context in August 2011. Read More...
View articleDemocrats' largest database, Catalist and online ad firm Collective partner to produce DSPolitical. Read More...
View articleAt the AAPC Conference, traditional media consultants get a digital education. Read More...
View articleNiche campaign features bandwidth-detecting mobile ads. Read More...
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