6 Tips for Effective Social Merchandising

6 Tips for Effective Social Merchandising

11y Kevin Tate

6 Tips for Effective Social Merchandising

Brands with large social audiences have quickly learned how to best craft strategies and programs to drive engagement for specific products. Read More...

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2013: The Year of Social Merchandising

2013: The Year of Social Merchandising

11y Kevin Tate

2013: The Year of Social Merchandising

How brands are using the evolutionary line of social media to social marketing to social merchandising to influence their customers. Read More...

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Quantifying the ROI of Social Media Product Promotion

Quantifying the ROI of Social Media Product Promotion

11y Kevin Tate

Quantifying the ROI of Social Media Product Promot...

How can you prove the success across your product engagement strategy? Read More...

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The 5 Most Important Elements of a Holiday Social Media Strategy

The 5 Most Important Elements of a Holiday Social Media Strategy

12y Kevin Tate

The 5 Most Important Elements of a Holiday Social ...

With a busy holiday season beginning to dawn on the horizon, there is no better time to focus on what works best today in social media marketing. Read...

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What's Next in Social Marketing? (Spoiler Alert: Real ROI)

What's Next in Social Marketing? (Spoiler Alert: Real ROI)

12y Kevin Tate

What's Next in Social Marketing? (Spoiler Alert: R...

The first wave of social marketing innovation is over. The second wave has started and it's going to matter even more. Read More...

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Engaging Social Customers in a Post-Tab World

Engaging Social Customers in a Post-Tab World

12y Kevin Tate

Engaging Social Customers in a Post-Tab World

The social marketing landscape continues to change, yet many marketers haven't shifted their engagement tactics. Read More...

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From Mindshare to Marketshare: Closing the Purchase Gap in Social

From Mindshare to Marketshare: Closing the Purchase Gap in Social

12y Kevin Tate

From Mindshare to Marketshare: Closing the Purchas...

How brands can improve the effectiveness of their social product promotion efforts. Read More...

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The Facebook Marketer's Moment of Truth

The Facebook Marketer's Moment of Truth

12y Kevin Tate

The Facebook Marketer's Moment of Truth

We marketers must keep our promises as we explore new ways to responsibly leverage the valuable access and amplification our customers have granted. R...

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Social Isn't Just About Throwing a Party 24/7

Social Isn't Just About Throwing a Party 24/7

12y Kevin Tate

Social Isn't Just About Throwing a Party 24/7

A three-step recipe for a successful social media campaign across customers and segments. Read More...

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What's Next in Social Retail: App-ify and Amplify

What's Next in Social Retail: App-ify and Amplify

12y Kevin Tate

What's Next in Social Retail: App-ify and Amplify

The emergence of this new social retail model marks an exciting time for brands looking to connect with their customers. Read More...

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