10 Social Media Habits to Get You Better Results This Year

10 Social Media Habits to Get You Better Results This Year

9y Krista Neher

10 Social Media Habits to Get You Better Results T...

These 10 tips will help you get the most out of your social media efforts in the year ahead. Read More...

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7 Pieces of Social Media Advice From 2007 That Still Matter Today

7 Pieces of Social Media Advice From 2007 That Still Matter Today

9y Krista Neher

7 Pieces of Social Media Advice From 2007 That Sti...

Even with all the changes the social media world has seen in the past seven years, there are still several basic pieces of advice that hold true. Read...

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The Future of Social Media: Paid vs. Organic

The Future of Social Media: Paid vs. Organic

9y Krista Neher

The Future of Social Media: Paid vs. Organic

The future of social media is in paid content, which requires a different strategy than organic. How can you prepare? Read More...

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Want to Get More From Your Social Media? Be "Interestinger"

Want to Get More From Your Social Media? Be "Interestinger"

10y Krista Neher

Want to Get More From Your Social Media? Be "Inter...

Even if you're doing everything else right, like scheduling posts for the proper time, including images, and using the correct tools, if your content ...

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Why Declining Organic Facebook Reach Is Good for Social Media Marketers

Why Declining Organic Facebook Reach Is Good for Social Media Marketers

10y Krista Neher

Why Declining Organic Facebook Reach Is Good for S...

Facebook advertising and sponsored posts aren't perfect, but they are the beginning of more accountability and a focus on what really matters: great c...

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Social Media Content Marketing: Trash the Content Calendar and Post Really Great Stuff

Social Media Content Marketing: Trash the Content Calendar and Post Really Great Stuff

10y Krista Neher

Social Media Content Marketing: Trash the Content ...

In a cluttered social media world, good isn't good enough anymore. Content has to be great if you want to break through, drive shares, and get noticed...

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Are You Prepared for Visual Social Media Marketing?

Are You Prepared for Visual Social Media Marketing?

10y Krista Neher

Are You Prepared for Visual Social Media Marketing...

It's becoming clearer and clearer that images are the key to breaking through the clutter of social media and reaching consumers. So how can you take ...

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Social Media Marketing: Hot or NOT for 2014?

Social Media Marketing: Hot or NOT for 2014?

10y Krista Neher

Social Media Marketing: Hot or NOT for 2014?

Columnist Krista Neher shares tips and predictions for social media marketers hoping to improve their game in 2014. What's hot in social... and what's...

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The No. 1 Way to Get More Fans/Follows/Likes

The No. 1 Way to Get More Fans/Follows/Likes

11y Krista Neher

The No. 1 Way to Get More Fans/Follows/Likes

The most obvious and easy way to get more likes for your page is to get all of your current customers to fan/follow/like you. Read More...

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The Real (and Hidden) Value of Social Media

The Real (and Hidden) Value of Social Media

11y Krista Neher

The Real (and Hidden) Value of Social Media

The most valuable part of social media is driving recommendations and natural and authentic social mentions from your customers. Read More...

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Are You Prepared for Visual Social Media Marketing?

Are You Prepared for Visual Social Media Marketing?

11y Krista Neher

Are You Prepared for Visual Social Media Marketing...

Images are the key to breaking through the clutter of social media. Here are three main opportunities for marketers to take advantage of this trend. R...

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Driving Results Throughout the Marketing Funnel

Driving Results Throughout the Marketing Funnel

11y Krista Neher

Driving Results Throughout the Marketing Funnel

A social media strategy that attracts prospects and over time brings them through the funnel is the best way to deliver long-term ROI. Read More...

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The Real Value of Facebook Isn't Your Likes or Fans

The Real Value of Facebook Isn't Your Likes or Fans

11y Krista Neher

The Real Value of Facebook Isn't Your Likes or Fan...

Eight ways you can use your current customers to generate awareness with their friends. Read More...

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The 7 Biggest Mistakes in Social Media Marketing (and How to Avoid Them)

The 7 Biggest Mistakes in Social Media Marketing (and How to Avoid Them)

11y Krista Neher

The 7 Biggest Mistakes in Social Media Marketing (...

Not having a plan or forgetting to optimize your content could spell disaster for your social media marketing. Read More...

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Trend Alert: The Next Big Thing in Social Media is Visual

Trend Alert: The Next Big Thing in Social Media is Visual

12y Krista Neher

Trend Alert: The Next Big Thing in Social Media is...

Visual content is the consistent thread across the sites and tools that are growing. Read More...

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How to Win Friends and Influence People on the Internet

How to Win Friends and Influence People on the Internet

12y Krista Neher

How to Win Friends and Influence People on the Int...

Six ways to make people like you as it applies to online. Read More...

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Why Marketers Are Missing the Point of Social Media

Why Marketers Are Missing the Point of Social Media

12y Krista Neher

Why Marketers Are Missing the Point of Social Medi...

It doesn't matter if people want to engage with you on your page; it matters that they buy your product…and get other people to buy your product. Read...

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7 Ways to Make Your Brand More Pinteresting

7 Ways to Make Your Brand More Pinteresting

12y Krista Neher

7 Ways to Make Your Brand More Pinteresting

Pinterest has the opportunity to drive massive amounts of traffic to websites, yet many brands are still figuring out how to take advantage of this. R...

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9 Steps to Building a Content Marketing Strategy

9 Steps to Building a Content Marketing Strategy

12y Krista Neher

9 Steps to Building a Content Marketing Strategy

Providing the right content when and where your consumers want it in a format that is easy for them to digest is key to content marketing. Read More...

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6 Effective but Ignored Social Media Marketing Sites

6 Effective but Ignored Social Media Marketing Sites

12y Krista Neher

6 Effective but Ignored Social Media Marketing Sit...

A look at the less obvious social networking sites that can help grow your brand presence across the web. Read More...

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4 Unique Approaches for Measuring Social Media ROI

4 Unique Approaches for Measuring Social Media ROI

12y Krista Neher

4 Unique Approaches for Measuring Social Media ROI

A look at the creative ways to measure (or at least validate) your social media efforts. Read More...

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5 Biggest Mistakes Businesses Make in Social Media Marketing

5 Biggest Mistakes Businesses Make in Social Media Marketing

12y Krista Neher

5 Biggest Mistakes Businesses Make in Social Media...

And how to avoid them. Read More...

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