How to increase market share in the uncertain times of COVID-19
Digital Advertising

How to increase market share in the uncertain times of COVID-19

4y Lana Busignani

How to increase market share in the uncertain time...

Lana Busignani, EVP global analytics at Nielsen, looks into changing consumer behaviors during COVID-19, and advises marketers and advertisers on stra...

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4 best practices for unlocking the full potential of your marketing campaigns
Digital Marketing

4 best practices for unlocking the full potential of your marketing campaig...

4y Lana Busignani

4 best practices for unlocking the full potential ...

With more channels available than ever before, marketers need to make sure their media investment decisions are based on measurement data they can tru...

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