Cognitive marketing: The impact of AI on advertising

Display Advertising Cognitive marketing: The impact of AI on advertising

2y Larry Allen
The consumer gravity effect: why it should be a force for your marketing

Media The consumer gravity effect: why it should be a force for your marketing

2y Larry Allen
Digital video from a buyer's perspective

Media Digital video from a buyer's perspective

2y Larry Allen
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TV's problem is the TV itself

Display Advertising TV's problem is the TV itself

2y Larry Allen
Are All Screens Created Equal?

Media Are All Screens Created Equal?

2y Larry Allen
TV Isn’t Dead - It's Evolving and Evolving Quickly

Media TV Isn’t Dead - It's Evolving and Evolving Quickly

2y Larry Allen
Standards Launch Our Rockets

Display Advertising Standards Launch Our Rockets

2y Larry Allen
The Moving Middle

Media The Moving Middle

2y Larry Allen
The Battle for the Living Room Begins

Media The Battle for the Living Room Begins

3y Larry Allen
Viewablity Could Help Bring Buyers and Sellers Together

Media Viewablity Could Help Bring Buyers and Sellers Together

3y Larry Allen
What Was Remnant Is Now Premium

Media What Was Remnant Is Now Premium

3y Larry Allen
Interconnectedness and the Future of Media Buying

Media Interconnectedness and the Future of Media Buying

3y Larry Allen
Programmatic Inventory Isn't Black or White

Media Programmatic Inventory Isn't Black or White

3y Larry Allen
The Next Step for Big Data

Data-Driven Marketing The Next Step for Big Data

3y Larry Allen
Tectonic Shift - When Robots Attack

Media Tectonic Shift - When Robots Attack

3y Larry Allen
Cleaning Up the Ad Clutter

Display Advertising Cleaning Up the Ad Clutter

3y Larry Allen
Evolving Mobile and Connected TV Inventory

Display Advertising Evolving Mobile and Connected TV Inventory

3y Larry Allen
Viewability Counts In Europe

Display Advertising Viewability Counts In Europe

3y Larry Allen
Compounding Challenges for the Digital Publisher

Media Compounding Challenges for the Digital Publisher

3y Larry Allen
Connected TV: The Death of Online Video or the Future of TV?

Display Advertising Connected TV: The Death of Online Video or the Future of TV?

3y Larry Allen
The Impact of Going Direct

Display Advertising The Impact of Going Direct

3y Larry Allen
Is Technology Killing TV or Making It Even Better for Brands?

Display Advertising Is Technology Killing TV or Making It Even Better for Brands?

4y Larry Allen
Programmatic Is as Programmatic Does

Display Advertising Programmatic Is as Programmatic Does

4y Larry Allen
Data - Action or Insight?

Data-Driven Marketing Data - Action or Insight?

4y Larry Allen
Programmatic Selling Advice

Display Advertising Programmatic Selling Advice

4y Larry Allen
What Does Programmatic Mean?

Display Advertising What Does Programmatic Mean?

4y Larry Allen
A Digital Resolution for 2014: Break Bad Habits in Ad Tech

Display Advertising A Digital Resolution for 2014: Break Bad Habits in Ad Tech

4y Larry Allen