The who, what and why of our ad of the week. This week, we love Serena Williams' role in Beats by Dre's latest campaign. Read More...
View articleFor the first time, Apple will allow content blocking extensions to be added to Safari on iPhones and iPads using the iOS 9 operating system. Should a...
View articleA whopping 17 million people worldwide booked a stay using airbnb this summer - a 353-fold increase in the last five years. Read More...
View articleYouTube will provide advertisers with more data by allowing third-party verification groups to insert code on its website to collect data on the posit...
View articleColour is an important digital marketing tool. Countless studies have found that particular colours have their own effects on consumers, with some col...
View articleFrom Facebook to Snapchat, your brand can reach new audiences in many ways. As you work through your segmentation strategy, let this list by Sprout So...
View articleHow do digital ads affect consumer mobile phone bills? An ad-blocking company used a full-page ad in the Financial Times to illustrate the negative im...
View articleEvery week, we bring you a round-up of the hottest stories from the last seven days: essential reading for the digital marketing world. This week, we'...
View articleDomino’s has renewed its infamous sponsorship deal with ITV’s X Factor for a third year running, and what better way to celebrate than inviting viewer...
View articleDoes this mean it’s time for the app to formulate a business plan? Mark Zuckerberg (who bought the company last year for $19m) said that “there are ma...
View articleManchester United has announced a global partnership with IT services company HCL Technologies as part of a new ‘digital transformation project’ to re...
View articleSitting at the top of the viral video chart this week is One Direction's introductory video for action/1D, which shows a compilation of fan videos and...
View articleEvents and social media go hand in hand, with the latter acting as a invaluable marketing tool. What kinds of social media strategies can you use to p...
View articleA concise breakdown of Airbnb's new Apple Watch app, including its aims, new features, and design process. Read More...
View articleThe acquisition worth $238 will strengthen AOL’s status in mobile advertising and follows a recent partnership with Microsoft. Read More...
View articleMalicious adverts are currently running on Match.com’s UK dating website, which capture clickers and expose them to ransomware, security company Malwa...
View articleBrits are barely watching TV any more, and the decline is part of a general European trend says a recent report by IHS. Why? Previous TV viewers are n...
View articleGoogle just released their new sleek logo design. How does it compare to the last seventeen years of logos? Watch the brand evolve over time in Google...
View articleA report by The Internet Advertising Bureau UK and UK Online Measurement Company has revealed that the average Brit spends two hours 51 minutes per da...
View articleWikipedia’s UK editors have banned 381 ‘black hat’ accounts that were engaging in “undisclosed paid advocacy”: posting promotional articles to the us...
View articleWhat would Reddit have looked like in an era of sweatpants and hairspray? There's a floppy disk involved. Read More...
View articleThis weekend, Gary Lineker launched a custom Twitter emoji to mark the Premier League transfer deadline day. How did people react? Not so kindly... Re...
View articleEmail is still the preferred way to receive promotions and marketing offers, says research by Adobe. A whopping 63 per cent of consumers prefer to be ...
View articleIt looks like Flash is one step away from disappearing altogether: Google has decided to automatically pause “many” Flash ads in its Chrome web browse...
View articleOrangina's latest campaign emphasises the brand's French identity and repositions the drink away from childhood nostalgia towards adulthood. Read More...
View articleInstagram is now allowing its 300 million users to post landscape and portrait videos and images for the first time. Until now, the Facebook owned pho...
View articleEvery week, we bring you a round-up of the hottest stories from the last seven days: essential reading for the digital marketing world. This week, we'...
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