A look at how authorship still influences your brand’s news and public relations content.
Articles by this author
BuzzFeed's president says company blogs are so yesterday. If BuzzFeed is the future of content marketing, is owned media the past?
Advice to jumpstart a blog's exposure, visibility, and power to drive even more traffic to your company's website and optimize for maximum ROI.
The best-selling book, "The Secret," provides inspiration for social media strategies.
Online PR lessons learned from Mark Zuckerberg's "60 Minutes" interview.