Spotlight on kbs+ Ventures' Taylor Davidson: How Roads Lead to Ad-Tech

Spotlight on kbs+ Ventures' Taylor Davidson: How Roads Lead to Ad-Tech

10y Liva Judic

Spotlight on kbs+ Ventures' Taylor Davidson: How R...

A sharp and discreet man, powered by a hugely curious and focused mind, with a passion for photography - this could be the shortest description for Ta...

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Spotlight on Actiance's Joanna Belbey: Social Media for Financial Firms

Spotlight on Actiance's Joanna Belbey: Social Media for Financial Firms

10y Liva Judic

Spotlight on Actiance's Joanna Belbey: Social Medi...

Joanna Belbey is known as one of the ladies of #socialmediafin, i.e. social media and finance, in New York City. Today, she works as the social media ...

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LinkedIn Opens Sponsored InMail Gates to Mobile Ads

LinkedIn Opens Sponsored InMail Gates to Mobile Ads

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LinkedIn Opens Sponsored InMail Gates to Mobile Ad...

LinkedIn is stepping up its content marketing offering with Sponsored InMail on mobile. From now on, marketers and advertisers will be able to leverag...

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Adap.TV Extends Audience Path Programmatic Buying to Linear TV

Adap.TV Extends Audience Path Programmatic Buying to Linear TV

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Adap.TV Extends Audience Path Programmatic Buying ...

Adap.TV just released its new service, an interesting and unavoidable extension to the existing Audience Path: programmatic buying for linear TV, crea...

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#Oscars Night Is on for ABC and Twitter

#Oscars Night Is on for ABC and Twitter

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#Oscars Night Is on for ABC and Twitter

Twitter has further cast its advertising net to the broadcast industry by onboarding ABC for packaged real-time coverage of the much-awaited Academy A...

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Google Extends Programmatic Empire With Time Inc. Deal

Google Extends Programmatic Empire With Time Inc. Deal

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Google Extends Programmatic Empire With Time Inc. ...

After announcing a partnership for programmatic ad exchanges with Local Media Consortium as well as Yandex, Google is continuing its sweep of the land...

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Top 6 Twitter Redesign Concepts for Brands and Marketers

Top 6 Twitter Redesign Concepts for Brands and Marketers

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Top 6 Twitter Redesign Concepts for Brands and Mar...

After the Twitter redesign concept reports, ClickZ went around the Internet to find the top six Twitter concept suggestions for brands and marketers. ...

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Mozilla's Herman on Ads, Nonprofit, and Firefox's Mission

Mozilla's Herman on Ads, Nonprofit, and Firefox's Mission

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Mozilla's Herman on Ads, Nonprofit, and Firefox's ...

ClickZ spoke to Mozilla's vice president of Content Services, Darren Herman, after the organization announced it is making a U-turn and will begin to ...

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Mozilla (Finally) Embraces Ads

Mozilla (Finally) Embraces Ads

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Mozilla (Finally) Embraces Ads

After years of declining the use of ads and fighting the very principle, Mozilla has finally given in with its Directory Tiles initiative. Read More...

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VIDEO: Isobar U.S. Co-CEOs Discuss Biggest Marketing Trend of Next Decade

VIDEO: Isobar U.S. Co-CEOs Discuss Biggest Marketing Trend of Next Decade

10y Liva Judic

VIDEO: Isobar U.S. Co-CEOs Discuss Biggest Marketi...

Isobar U.S. co-CEOs, Geoff Cubitt and Jeff Maling, attempt to predict the biggest trend in marketing for the next 10 years. Read More...

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Pandora Simplifies Open Music Submission as It Launches Ad-Powered Growth

Pandora Simplifies Open Music Submission as It Launches Ad-Powered Growth

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Pandora Simplifies Open Music Submission as It Lau...

Pandora is giving a boost to its discovery experience with a streamlined open music submission process. It's all about user acquisitions, as its ad-ce...

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Clear Channel and Horizon Media in Ambitious $100 Million U.S. Cross-Marketing Deal

Clear Channel and Horizon Media in Ambitious $100 Million U.S. Cross-Marketing Deal

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Clear Channel and Horizon Media in Ambitious $100 ...

Cross-channel mass media conglomerate Clear Channel, and Horizon Media, the media services agency, have partnered in the U.S. in a $100 million deal t...

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Spotlight On: Rapt Media -- Video Targeting is Not Enough, Says CEO Erika Trautman

Spotlight On: Rapt Media -- Video Targeting is Not Enough, Says CEO Erika Trautman

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Spotlight On: Rapt Media -- Video Targeting is Not...

Rapt Media's immersive, interactive video format provides not only a new form of storytelling but also an opportunity for brands, advertisers, and mar...

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Foursquare Scores Microsoft Double Whammy: Licensing Deal and $15 Million Investment

Foursquare Scores Microsoft Double Whammy: Licensing Deal and $15 Million Investment

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Foursquare Scores Microsoft Double Whammy: Licensi...

Though somewhat overshadowed by Microsoft's appointment of Satya Nadella as CEO, the news of the company's $15 million investment in Foursquare, along...

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Medialets' Servo Launches with MRC-Approved Measurement

Medialets' Servo Launches with MRC-Approved Measurement

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Medialets' Servo Launches with MRC-Approved Measur...

Medialets, the mobile and tablet ad platform for advertisers and brands, is launching its new ad server for mobile, having already secured the green l...

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VIDEO: Isobar US Co-CEOs on the Improbable CIO-CMO Couple

VIDEO: Isobar US Co-CEOs on the Improbable CIO-CMO Couple

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VIDEO: Isobar US Co-CEOs on the Improbable CIO-CMO...

The CIO-CMO couple is improbable, but a more and more common occurrence, as digital has pushed data and creativity together. Isobar US co-CEOs discuss...

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Gigya Launches Consumer Insights Service (Super Bowl Infographic Shows How to Use It)

Gigya Launches Consumer Insights Service (Super Bowl Infographic Shows How to Use It)

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Gigya Launches Consumer Insights Service (Super Bo...

Gigya has released its new Consumer Insights product and dashboard, which can directly track "which types of users and actions result in direct revenu...

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Facebook's Rumored Flipboard Competitor Paper to Launch February 3

Facebook's Rumored Flipboard Competitor Paper to Launch February 3

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Facebook's Rumored Flipboard Competitor Paper to L...

Confirming earlier reports that it is ready to take on Flipboard, Facebook announced it is launching its visual storytelling app, Paper, next week, Fe...

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Debunking Data Collection Myths About Marketers and Brands

Debunking Data Collection Myths About Marketers and Brands

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Debunking Data Collection Myths About Marketers an...

Data Privacy Day is the perfect reason to decode the data-driven industry and debunk myths. Read on to learn how... Read More...

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VIDEO: Isobar US Co-CEOs on the Importance of Innovation in Marketing and Advertising

VIDEO: Isobar US Co-CEOs on the Importance of Innovation in Marketing and Advertising

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VIDEO: Isobar US Co-CEOs on the Importance of Inno...

The co-CEOs of Isobar U.S. discuss the importance of innovation in marketing and advertising, and how it ties up with their daily work, including thei...

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AOL Plays Catch-Up on Ad, Content Targeting with $90.7 Million Gravity Buy

AOL Plays Catch-Up on Ad, Content Targeting with $90.7 Million Gravity Buy

10y Liva Judic

AOL Plays Catch-Up on Ad, Content Targeting with $...

AOL's $90.7 million acquisition of Gravity to personalize ads and editorial is good news. But is it good enough to enable it to compete with the likes...

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Twitter Adds Cards Analytics to Brands Courtship Arsenal

Twitter Adds Cards Analytics to Brands Courtship Arsenal

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Twitter Adds Cards Analytics to Brands Courtship A...

In a move that furthers its courtship of brands, Twitter is rolling out Analytics for Twitter Cards, which give insight on performance and optimizatio...

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Spotlight On: Michael Provenzano, CEO and Co-Founder of Vistar Media

Spotlight On: Michael Provenzano, CEO and Co-Founder of Vistar Media

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Spotlight On: Michael Provenzano, CEO and Co-Found...

Michael Provenzano discusses his trajectory with ClickZ, including how he built Vistar Media and, before that, Invite Media, in this stroll through hi...

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Marketers Poised to Benefit From Government Distrust After NSA Kerfuffle

Marketers Poised to Benefit From Government Distrust After NSA Kerfuffle

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Marketers Poised to Benefit From Government Distru...

As the U.S. government struggles to restore confidence lost in the NSA debacle, businesses and marketers are poised to benefit from the ensuing trust ...

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JBL Campaign Lets Users Create Unique Tweets-Based Personal Soundtracks

JBL Campaign Lets Users Create Unique Tweets-Based Personal Soundtracks

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JBL Campaign Lets Users Create Unique Tweets-Based...

JBL is launching a series of sweepstakes on Twitter and it is using the tweets to create unique, personalized, bite-sized soundtracks. Read More...

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VIDEO: MRY's Berkowitz Says "Marketers Drinking Their Own Kool-Aid" for Super Bowl

VIDEO: MRY's Berkowitz Says "Marketers Drinking Their Own Kool-Aid" for Super Bowl

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VIDEO: MRY's Berkowitz Says "Marketers Drinking Th...

MRY's CMO, David Berkowitz, shares his thoughts on a range of topics, including marketing in the age of wearable tech, the Super Bowl, the Olympics as...

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Microsoft to Review Ecosystem of Agencies: What Are We Looking At?

Microsoft to Review Ecosystem of Agencies: What Are We Looking At?

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Microsoft to Review Ecosystem of Agencies: What Ar...

Microsoft is set to review contracts it has with agencies across the board, as part of its overhaul into “One Microsoft,” the initiative launched by S...

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