How to make the most of customer data
Disruptive MarTech

How to make the most of customer data

9y Lucinda Beeman

How to make the most of customer data

Data is the marketing buzzword of the decade, but very little of it is actually utilized. So how can marketers make the most of the data their organiz...

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Agency roles expanding fast, study finds
Headline News

Agency roles expanding fast, study finds

9y Lucinda Beeman

Agency roles expanding fast, study finds

The most recent research conducted by ClickZ UK, sponsored by Deltek, has revealed that more than half of creative agency leaders agree that the scope...

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What were this year’s best FinTech marketing campaigns?
Events

What were this year’s best FinTech marketing campaigns?

9y Lucinda Beeman

What were this year’s best FinTech marketing campa...

Were you or your colleagues the marketing geniuses behind this year’s best financial technology campaign? Then we want to hear from you! Read More...

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Is high employee turnover harming your creative agency?
Headline News

Is high employee turnover harming your creative agency?

9y Lucinda Beeman

Is high employee turnover harming your creative ag...

The concept of a job for life is long gone, but new research has revealed that high employee turnover is hurting creative agencies. Read More...

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How to build a world class marketing team
Headline News

How to build a world class marketing team

9y Lucinda Beeman

How to build a world class marketing team

Building a marketing team is hard enough, but digital skills add an extra dimension in today’s fast-moving and highly competitive job market. Read Mor...

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3 secrets to scoring high conversion rates
Headline News

3 secrets to scoring high conversion rates

9y Lucinda Beeman

3 secrets to scoring high conversion rates

Struggling to boost your conversion rates? Here the PPC experts at Push Group share their secrets to conversion rates topping 10%. Read More...

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Watch: Two kayakers having a very close call
Video

Watch: Two kayakers having a very close call

9y Lucinda Beeman

Watch: Two kayakers having a very close call

This video of a humpback whale getting way too close for comfort was a must-see this week. Read More...

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Why be Squared? (Infographic)  
Media

Why be Squared? (Infographic)  

9y Lucinda Beeman

Why be Squared? (Infographic)  

How did thousands of marketers become more confident in digital strategy? They joined this digital revolution in online learning. Read More...

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5 kinds of online shoppers and how to engage them
Headline News

5 kinds of online shoppers and how to engage them

9y Lucinda Beeman

5 kinds of online shoppers and how to engage them

A staggering 97% of online shoppers leave a website before making a purchase. Here are the five shoppers most likely to bail on a purchase — and how t...

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Is this platform the next marketing must-have?
Headline News

Is this platform the next marketing must-have?

9y Lucinda Beeman

Is this platform the next marketing must-have?

Imagine a world where you can source all of your marketing images from talented Instagram users — for a fraction of stock image fees. Billion-dollar b...

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The State of Creative Agency Land 2015: How are your competitors coping?
Headline News

The State of Creative Agency Land 2015: How are your competitors coping?

9y Lucinda Beeman

The State of Creative Agency Land 2015: How are yo...

This summer we asked our readers to give us they lay of Creative Agency Land in 2015. You were brutally honest —and here’s what you had to say. Read M...

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3 ways to stay at the top of your career game
Headline News

3 ways to stay at the top of your career game

9y Lucinda Beeman

3 ways to stay at the top of your career game

Digital disruption has ended the lives of many a once beloved corporation, but it’s also had an earth-shattering impact on individuals. What tips can ...

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Does customer chatter have more strategic value than you think?
Headline News

Does customer chatter have more strategic value than you think?

9y Lucinda Beeman

Does customer chatter have more strategic value th...

Customers are more vocal than ever about the brands they love — and hate. Should the chatter be left to the social media department, or do higher-ups ...

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3 ways to make your emails stand out in a crowded inbox
Headline News

3 ways to make your emails stand out in a crowded inbox

9y Lucinda Beeman

3 ways to make your emails stand out in a crowded ...

New research shows that three very specific things make emails ‘must reads’. But what are they, and how can marketers take advantage? Read More...

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The secrets of digital travel ad targeting
Events

The secrets of digital travel ad targeting

9y Lucinda Beeman

The secrets of digital travel ad targeting

Ahead of StrategyEye’s Future of Travel event on Wednesday 2nd September, Stephen Tayor, vice president and managing director of travel ad platform So...

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Do too many cooks spoil the social media soup?
Insights

Do too many cooks spoil the social media soup?

9y Lucinda Beeman

Do too many cooks spoil the social media soup?

Even small and medium-sized organisations can end up with dozens of social media accounts and active posters. Is more always the merrier? Read More...

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Ashley Madison hack inspires flood of spam links
Disruptive MarTech

Ashley Madison hack inspires flood of spam links

9y Lucinda Beeman

Ashley Madison hack inspires flood of spam links

Curious about whether your other half was registered on cheating website Ashley Madison? Don’t click the link claiming to be hacked profiles — it’s pr...

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Facebook drone to bring Internet to developing world
Disruptive MarTech

Facebook drone to bring Internet to developing world

9y Lucinda Beeman

Facebook drone to bring Internet to developing wor...

Social media giant Facebook is testing a drone capable of bringing Internet to remote parts of the world, which some are calling a cynical ploy to gro...

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Amazon unveils ‘Launchpad’ to promote start-ups
Disruptive MarTech

Amazon unveils ‘Launchpad’ to promote start-ups

9y Lucinda Beeman

Amazon unveils ‘Launchpad’ to promote start-ups

Amazon has announced a new programme to help start-ups across the globe launch, market and distribute their products. Read More...

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Apple goes behind the scenes at Beats 1 with Snapchat
Media

Apple goes behind the scenes at Beats 1 with Snapchat

9y Lucinda Beeman

Apple goes behind the scenes at Beats 1 with Snapc...

Fancy a tour of the Beat 1 studios? Apple is offering a behind-the-scenes look at their LA radio station. Read More...

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Kids react to the first iPod
Video

Kids react to the first iPod

9y Lucinda Beeman

Kids react to the first iPod

Remember that feeling of awe as you gazed at the extraordinary machine that was the first generation iPod? These kids aren't nearly as impressed Read ...

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Instagram ad revenue poised to overtake Google and Twitter by 2017
Media

Instagram ad revenue poised to overtake Google and Twitter by 2017

9y Lucinda Beeman

Instagram ad revenue poised to overtake Google and...

Facebook-owned Instagram will be raking in $2.81bn in worldwide mobile ad revenue by 2017, according to the latest eMarketer forecast. Read More...

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Twitter unveils event targeting feature for advertisers
Disruptive MarTech

Twitter unveils event targeting feature for advertisers

9y Lucinda Beeman

Twitter unveils event targeting feature for advert...

Twitter's newly launched event calendar will make it easier for brands to plan ahead for advertising pushes around important dates, the social media s...

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15 trends shaping the future of marketing
Headline News

15 trends shaping the future of marketing

9y Lucinda Beeman

15 trends shaping the future of marketing

Wondering what marketing will look like in 2020? Here six visionaries pick the trends reshaping the industry. Read More...

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Twitter apologises for throwing 'ill-chosen' frat-themed party
Media

Twitter apologises for throwing 'ill-chosen' frat-themed party

9y Lucinda Beeman

Twitter apologises for throwing 'ill-chosen' frat-...

Twitter has apologised for throwing a frat-themed party at the company’s San Francisco headquarters. Read More...

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Facebook bolsters video proposition with new customisation and control features
Media

Facebook bolsters video proposition with new customisation and control feat...

9y Lucinda Beeman

Facebook bolsters video proposition with new custo...

Facebook has introduced a number of new features to help advertisers and publishers control who sees their videos. Read More...

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Prime Day pummelled by Black Friday
Headline News

Prime Day pummelled by Black Friday

9y Lucinda Beeman

Prime Day pummelled by Black Friday

Amazon’s first-ever Prime Day failed to overtake Black Friday as the preferred shopping day of the year, according to data from ad tech firm Magnetic....

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