Where Did We Lose the WOW in Retail?
Ecommerce

Where Did We Lose the WOW in Retail?

10y Mark Quinn

Where Did We Lose the WOW in Retail?

Have we really fallen so far that simply doing the job puts us in the category of wowing a customer? Columnist Mark Quinn examines the WOW factor in r...

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Close That Sale: Convince Your Customer to Sleep On It
Ecommerce

Close That Sale: Convince Your Customer to Sleep On It

10y Mark Quinn

Close That Sale: Convince Your Customer to Sleep O...

Whether a teenage boy picks his date up in a shiny Mercedes or a limping Yugo, acting like he drives a Mercedes can pay big dividends. Dates — and cus...

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Augmented Reality Serves Both the Customer and the Business
Ecommerce

Augmented Reality Serves Both the Customer and the Business

11y Mark Quinn

Augmented Reality Serves Both the Customer and the...

Augmented reality is a great method to help consumers truly experience what your product has to offer. It delivers a "fun" factor no other method can,...

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Yelling Louder Won't Sell Your Products
Ecommerce

Yelling Louder Won't Sell Your Products

11y Mark Quinn

Yelling Louder Won't Sell Your Products

It doesn't matter how strong, loud, or long your message is - it's all about how relevant you are to your audience. Read More...

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A True Service Industry: Sharing Knowledge With Your Competitors
Ecommerce

A True Service Industry: Sharing Knowledge With Your Competitors

11y Mark Quinn

A True Service Industry: Sharing Knowledge With Yo...

By improving the industry as a whole, we guarantee that the playing field we're competing on is improving our product and helping our customer enjoy a...

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It's Not the Price, Stupid!
Ecommerce

It's Not the Price, Stupid!

11y Mark Quinn

It's Not the Price, Stupid!

Your company needs to provide products that deliver on their promise, not flashy prices that offer short-term contentment. Read More...

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Demos Aren't Just for Rock Bands
Ecommerce

Demos Aren't Just for Rock Bands

11y Mark Quinn

Demos Aren't Just for Rock Bands

How demonstrations can boost your ROI. Read More

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