Twitter’s market cap fell back to earth this morning, shedding more than 21 percent of its value on the heels of a $511 million net loss. Meanwhile, a...
View articleFacebook turned out a remarkable quarter in which it achieved many firsts, sending stock soaring more than 15 percent. Read More...
View articleYahoo failed to turn around its display advertising business in the last quarter, sending stock down more than 7 percent. Read More...
View articleApple broke its previous quarterly records of iPhone and iPad sales during the recently closed quarter, but made no gains in net income. Read More...
View articleGoogle's AdSense Direct enables publishers to manage their directly sold ads and display them without any changes to their site’s code. Read More...
View articleHow a question-answer service with photographs could serve a brand’s marketing objective is a query that Jelly and its users will answer as the platfo...
View articleBeyonce's surprise visual album dominated social chatter and iTunes sales over the weekend, becoming a major hit - and it all started on Instagram. Re...
View articlePromoted accounts, one of Twitter’s few ad products currently available, are now coming to the timeline via the company’s iOS and Android apps. The co...
View articleThe FTC will host a workshop tomorrow entitled “Blurred Lines: Advertising or Content?” to explore native advertising. Read More...
View articleHollister is vying for Black Friday shoppers with a new campaign on YouTube that showcases its vision of a Southern California beach party in stores. ...
View articleTwitter closes its first trading day with a value of nearly $25 billion, raising as much as $2.1 billion from its initial public offering. Read More...
View articleA new campaign from DieHard made its way from 1.7 million views on YouTube and 12,000 promoted tweets on Twitter to a 60-second spot on TV Read More...
View articleMobile accounted for 49 percent of Facebook's revenue, pushing net income to $425 million on $2.02 billion in revenue during the last quarter. Read Mo...
View articleApple banked a net profit of $7.5 billion on $37.5 billion in revenue during the last quarter. Read More...
View articleFullscreen is launching a concierge channel management service for brands and media companies. Read More...
View articleLinkedIn introduced a series of new mobile apps, including a redesigned iPad app and a new service that integrates email into users' iPhones. Read Mor...
View articleeBay revealed a more complete look yesterday with a strategy and vision defined by new levels of personalization and another step toward instant grati...
View articleLand Rover kicked off a digital media campaign this week, promoting a new interactive film and upcoming 2014 Range Rover Sport Read More...
View articleGoogle stock is at an all-time high. The company banked $2.97 billion in net income on nearly $15 billion in revenue during the last quarter. Read Mor...
View articleAs Yahoo pursues increases in traffic and user engagement, it appears to be coming at even greater expense to its bottom line. Read More...
View articleGoogle shares five critical questions businesses should address when developing a mobile strategy, in its latest edition of the Mobile Playbook. Read ...
View articleAdRoll says it's reached a $100 million run rate, generating an average tenfold return in sales for every dollar spent by its customers. Read More...
View articleFacebook's redesigned ad buying process now begins with a list of eight defined objectives. This means marketers will no longer be picking the ad unit...
View articleInstagram will have a natural role in mobile advertising because visuals are an increasingly decisive element of efficient campaigns, says Eric Mugnie...
View articleFraudulent or fake display-ad impressions account for as much as 30% of all online traffic today, according to new research from MdotLabs. Read More...
View articleTealium AudienceStream launches to equip marketers with tools to send their audience data to specific vendors spanning multiple categories, including ...
View articleTwitter’s IPO is expected to be among the largest of tech firms this year, though its business is but a fraction the size of the Silicon Valley giants...
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