Last week, Hyundai apologized for an ad that featured a man attempting to commit suicide in his garage with exhaust fumes from one of its SUVs. A week...
View articleTag management company, Tealium, is now offering pre-configured turnkey integration with 500 digital marketing vendor tags. Read More...
View articleClickZ's Melanie White speaks to Andy Jacobs, chief technology officer at MRM about the agency's partnership with Adobe. Read More...
View articleClickZ speaks to Sid Shah, director of business analytics at Adobe about the recently released Marketing Cloud. Shah believes the product suite brings...
View articleEarlier today, hackers compromised the Twitter account of the Associated Press (AP) sending out an erroneous tweet about an attack at the White House,...
View articleNissan is leveraging the powers of Hollywood and social media in its latest marketing campaign. Dubbed ‘Impress with Sentra’ the interactive Facebook ...
View articleClickZ along with email marketing expert, Simms Jenkins, chief executive of BrightWave Marketing, have published a book entitled “The New Inbox: Why E...
View articleIf the goal of your company is to drive in-store visits, then brand lift in intent to visit is the metric that matters and should be understood, says ...
View articleGoogle relaunches Person Finder tool allowing family and friends of Boston's tragedy to enter the name of a person they are looking for, or share info...
View articleAs the sad news of the Boston marathon bombings continues to be revealed, the power of Twitter has made sure that once again, we are at the forefront ...
View articleClickZ's Melanie White speaks to Colleen Zakrewsky, vice president of marketing at Women for Women International, who gives her views on why marketers...
View articleTravelocity says that BrightEdge's new product Content Optimizer has fixed 67 percent of its search engine optimization (SEO) errors. Read More...
View articleClickZ speaks to Simms Jenkins, chief executive of BrightWave Marketing, to find out all about his new soon-to-be released book, The New Inbox. Read M...
View articleClickZ speaks to Teal Newland, vice president, revenue and brand strategy at Stumbleupon; and Jonathan Perelman, vice president of strategy and indust...
View article#Didyouseethat was back at SES New York in full force this year and it was bigger and brighter than ever. Read More...
View articleClickZ speaks to Lee Odden, chief executive of TopRank Online Marketing who gives his views on the state of play of content marketing. According to Od...
View articleClickZ's Melanie White catches up with Andrew Edwards from Efectyv Marketing to discuss the concept of convergence analytics. Read More...
View articleThe digital marketing world has turned into a place where everybody is measuring everything, according to a report revealed by ClickZ and Efectyv Mark...
View articleAn interview with the Bing Ads evangelist for small businesses. Read More...
View articleDigitas has appointed Tony Weisman as its new chief executive for the North America region, effective immediately. Read More...
View articleGoogle unveils talking shoes and Volkswagen Smileage app at this year's SXSW. Read More...
View articleThe new app, Albumatic, is a startup concept that lets you create photo albums in real time that your friends can contribute to. Read More...
View articleThrough Taco Bell's social media fan base and a partnership with Twitter, the brand is supporting the creation of an experimental film, tentatively na...
View articleChevrolet is in full force at SXSW, cruising around under the slogan "Find New Roads" and giving festival-goers the opportunity to "Catch A Chevy" or ...
View articleThe popular cookie makes its first appearance at SXSW to showcase its new on-the-go packages and has created its own "grab and go" studio that will gi...
View articleIn the keynote address at the Adobe Digital Marketing Summit, CEO Shantanu Narayen emphasized the importance that digital plays in today's world. Read...
View articleThere is just no stopping Oreo. In its latest claim to fame, the cookie brand is taking on the universe with a star chart messaging app called Oreo Sk...
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