With a large portion of your audience reading on mobile devices, responsive email and mobile-optimized websites are now a necessity.
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With just a few minutes of preparation, you can have a few seconds of your customer's attention.
Put mobile tools in the hands of store associates, create the endless aisle, enable self-serve, and deliver effective digital messaging.
Marketers need to capture big data and eliminate friction on small screens, and Passbook is the first step in this direction.
Whether your customers connect with your company via storefront or home office, the injection of ever-present mobile devices adds a new set of expectations and opportunities.