PDAs, pagers, and cell phones. That's what we mean when we discuss wireless advertising, or m-commerce, right? But stop for a moment: Why does it have to be a PDA, pager, or cell phone?
Articles by this author
What can France teach online marketers about good customer service? Beaucoup. Because database marketing means some customers are more valuable than others.
How do you know your search engine optimization campaign is a winner? According to Newell, generate compelling and useful keywords and key phrases, and reap the rewards.
In a study released Monday, Challenger Gray said the total number of job cuts since December 1999 was 22,267.