"Why do so many brains turn to mush when they sit down to build a company web site?" queries Nick Usborne. He answers that question pretty effectively...
View articleTwo companies...two radically different approaches to dealing with customer complaints. Which one do you want to do business with? Read More...
View articleContent is good. More content is better. Appropriate content -- in the right place at the right time -- is king and queen, prince and princess all rol...
View articleNick Usborne loves his emailbox...his discussion lists, his ezines and newsletters, his notes from his family and friends and colleagues.... The conne...
View articleIf you have a web site and wish to communicate clearly, Nick Usborne has some advice: Keep it simple. Don't say "amicable" when you mean "friendly." D...
View articleHow good are we at welcoming newcomers to the internet? Yes, we have those "First Time Visitors" buttons on our sites. But we could do a whole lot bet...
View articleIf you have a web site that sells stuff, what makes you think people are going to want to read anything on your site? Why would they want to read thro...
View articleI know, everyone claims to have identified the latest 'killer app. Read More...
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