Goodbye SEO, SEM, and Advertising: A Job Description for Digital Marketers of the Future
Asia

Goodbye SEO, SEM, and Advertising: A Job Description for Digital Marketers ...

10y Patti Hunt

Goodbye SEO, SEM, and Advertising: A Job Descripti...

The job description of a digital marketer is changing with the times. Here's an example of what a job listing might look like in the not-so-distant fu...

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5 Tools to Analyze and Optimize Live Digital Campaigns
Actionable Analysis

5 Tools to Analyze and Optimize Live Digital Campaigns

10y Patti Hunt

5 Tools to Analyze and Optimize Live Digital Campa...

There are lots of useful technologies that digital marketers can use to tweak and optimize campaigns on the fly. Here's what we recommend. Read More...

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Digital Marketers Toolkit - 5 Resources to Validate Ideas and Test Assumptions
Acquisition

Digital Marketers Toolkit - 5 Resources to Validate Ideas and Test Assumpti...

10y Patti Hunt

Digital Marketers Toolkit - 5 Resources to Validat...

With a myriad of new and useful technologies available, a lot of guesswork can be taken out by using some of these digital tools to validate and test ...

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5 Ways “The Internet of Things” Will Disrupt Business in 2014
Asia

5 Ways “The Internet of Things” Will Disrupt Business in 2014

10y Patti Hunt

5 Ways “The Internet of Things” Will Disrupt Busin...

With the Internet of Things, change is not only imminent - it's armed and dangerous. Here's why. Read More...

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Measurement Without Experimentation is Vanity - How To Do Big Data Better
Analytics

Measurement Without Experimentation is Vanity - How To Do Big Data Better

10y Patti Hunt

Measurement Without Experimentation is Vanity - Ho...

With big data, organizations have a choice: they can either discover new ways to thrive in times of change, or keep telling the same stories and re-qu...

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Three Ways to Refresh Your Marketing Channels from a Customer Perspective
Asia

Three Ways to Refresh Your Marketing Channels from a Customer Perspective

10y Patti Hunt

Three Ways to Refresh Your Marketing Channels from...

Is your digital presence giving customers an integrated, consistent, and profitable experience with your brand and services? Read More...

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