All Ads, All the Time
Marketing

All Ads, All the Time

17y Rebecca Lieb

All Ads, All the Time

What are the limits? The more ubiquitous digital becomes, the more ubiquitous the advertising. Read More...

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Wienerschnitzel Coupons in the Ether
Media

Wienerschnitzel Coupons in the Ether

17y Rebecca Lieb

Wienerschnitzel Coupons in the Ether

Fast-food joint Wienerschnitzel , which inexplicably does not sell the eponymous breaded veal cutlets, it cutting mobile users a twofer deal on chili ...

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Search, Advertising, Privacy, and You
Marketing

Search, Advertising, Privacy, and You

17y Rebecca Lieb

Search, Advertising, Privacy, and You

It's been a great week for online privacy — or has it? Read More...

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Nominate Now! ClickZ's Decade of Achievement Awards
Media

Nominate Now! ClickZ's Decade of Achievement Awards

17y Rebecca Lieb

Nominate Now! ClickZ's Decade of Achievement Award...

Just a reminder that nominations are open for ClickZ's Decade of Achievement Awards Read More...

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Heavy.com's CGM Promo (Somebody's Going to Get Hurt)
Media

Heavy.com's CGM Promo (Somebody's Going to Get Hurt)

17y Rebecca Lieb

Heavy.com's CGM Promo (Somebody's Going to Get Hur...

Laddie site Heavy.com has just put out a call for users to submit videos of pranks pulled on friends Read More...

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Angie's Do-Not-Call List
Media

Angie's Do-Not-Call List

17y Rebecca Lieb

Angie's Do-Not-Call List

"Hi Read More

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New Look, New Awards
Media

New Look, New Awards

17y Rebecca Lieb

New Look, New Awards

As ClickZ celebrates 10 years of publishing, we've updated the site's look and introduced a new approach to our annual awards. Read More...

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Regarding Our Columnists & Contributors
Media

Regarding Our Columnists & Contributors

17y Rebecca Lieb

Regarding Our Columnists & Contributors

We always get a fair number of proposals from practitioners interested in contributing to ClickZ and Search Engine Watch Read More...

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Second Life, Lemming-Like
Marketing

Second Life, Lemming-Like

17y Rebecca Lieb

Second Life, Lemming-Like

Sorry, I'm not building an avatar to attend your meeting. Read More...

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Kids - All Thumbs When It Comes to Phones
Media

Kids - All Thumbs When It Comes to Phones

17y Rebecca Lieb

Kids - All Thumbs When It Comes to Phones

At a family gathering this week, I watched my 8 year-old cousin Dane stay glued to a laptop all evening Read More...

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ClickZ Online Video Conference Next Week
Media

ClickZ Online Video Conference Next Week

17y Rebecca Lieb

ClickZ Online Video Conference Next Week

Nice that our ClickZ Specifics: Online Video Advertising conference in New York next Thursday, July 19 is very close to sold out Read More...

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Video Ads: Are They Listening?
Marketing

Video Ads: Are They Listening?

17y Rebecca Lieb

Video Ads: Are They Listening?

Ever wonder why computers come with a mute button? If you're running video ads, you should. Read More...

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Broader Broadband: The Advertising Implications
Marketing

Broader Broadband: The Advertising Implications

17y Rebecca Lieb

Broader Broadband: The Advertising Implications

Questions advertisers should ask when it comes to reaching America's newest home broadband users. Read More...

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Sprint Shares A Hallmark Moment
Media

Sprint Shares A Hallmark Moment

17y Rebecca Lieb

Sprint Shares A Hallmark Moment

So I would be led not into the temptation of buying yet another first-gen product, I made myself re-up with my current mobile provider, Sprint, a week...

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Talkin' Yahoo on NPR Today
Media

Talkin' Yahoo on NPR Today

17y Rebecca Lieb

Talkin' Yahoo on NPR Today

National Public Radio's All Things Considered asked me to discuss Yahoo on this evening's program Read More...

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Is Anything Really Measurable Online?
Marketing

Is Anything Really Measurable Online?

17y Rebecca Lieb

Is Anything Really Measurable Online?

The ARF's annual conference produced more questions about measurement than it did answers. Read More...

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Mysterious and Compelling Eye-Project Site
Media

Mysterious and Compelling Eye-Project Site

17y Rebecca Lieb

Mysterious and Compelling Eye-Project Site

KDDI Corporation is some sort of a Japanese communications company doing some sort of viral, CGM-fueled project that assembles photos, Web images and ...

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Can Mobile Measure OOH Media Exposure?
Media

Can Mobile Measure OOH Media Exposure?

17y Rebecca Lieb

Can Mobile Measure OOH Media Exposure?

Can mobile devices enable the measurement of out-of-home media exposure and conversion? That's what research firm IMMI is betting on Read More...

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Web Analytics - Buy the Book!
Media

Web Analytics - Buy the Book!

17y Rebecca Lieb

Web Analytics - Buy the Book!

Hope you've got the budget for at least two books on Web analytics this summer because another must-read title was just released by Shane Atchison and...

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(In)Direct Marketing
Marketing

(In)Direct Marketing

17y Rebecca Lieb

(In)Direct Marketing

In the new online environment, can you still call it "direct" marketing? Read More...

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Shop.com Giving Away Final Harry Potter Tome
Media

Shop.com Giving Away Final Harry Potter Tome

17y Rebecca Lieb

Shop.com Giving Away Final Harry Potter Tome

Shop.com just announced it's giving away free copies of the seventh and final book in the blockbuster Harry Potter series. Spend $100 on the site in J...

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Google Sweet Google
Media

Google Sweet Google

17y Rebecca Lieb

Google Sweet Google

Google Maps didn't photograph my cats , although my living room window is clearly visible in their shot of my building Read More...

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Come to Grips with Web Analytics (& Do Good in the Process!)
Media

Come to Grips with Web Analytics (& Do Good in the Process!)

17y Rebecca Lieb

Come to Grips with Web Analytics (& Do Good in the...

Here's a recommedation for all you multitaskers out there: get a grip on Web analytics and help save the world in the process. No, it's as far-fetched...

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Search Works Harder, So Must Search Marketers
Marketing

Search Works Harder, So Must Search Marketers

17y Rebecca Lieb

Search Works Harder, So Must Search Marketers

Universal search and full-disclosure AdWords reports mean even more to do for already-busy search marketers. Read More...

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The Un-Siloing of Media
Marketing

The Un-Siloing of Media

17y Rebecca Lieb

The Un-Siloing of Media

Lines are increasingly blurring between what's interactive media and what's not. This means more marketing possibilities -- and necessitates greater a...

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A Big Welcome to Kevin Ryan, New SES Conference Chair
Media

A Big Welcome to Kevin Ryan, New SES Conference Chair

17y Rebecca Lieb

A Big Welcome to Kevin Ryan, New SES Conference Ch...

Kevin Ryan has long been a personal friend, a sometimes competitor (as iMedia's search editor), a peerless public speaker, and an expert in all things...

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Can't Miss Concept! Eliminate Click Fraud - By Eliminating PPC Advertising
Media

Can't Miss Concept! Eliminate Click Fraud - By Eliminating PPC Advertising

17y Rebecca Lieb

Can't Miss Concept! Eliminate Click Fraud - By Eli...

In an unsavory atmosphere of fear, uncertainty and doubt (F.U.D.), combined with click fraud alarmism over a core of domain leasing, a new company tha...

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