Those who interact with some level of government are more comfortable using non-electronic communication methods, particularly if the reason for conta...
View articleThe Newport, RI-based marketing solutions firm adds integrated analytics to its collection of Ion technology tools. Read More...
View articleOrganizations are planning major Web site development initiatives for 2004 that will focus on improving usability and enhancing the customer experienc...
View article'The network effect' spurs adoption of mobile messaging, digital imaging, and wireless Internet services. Read More...
View articleActive Internet usage combined with high voter registration numbers and above-average median household income, makes the gay, lesbian, and bisexual co...
View articleThe spam volume is rising, e-mail trust is eroding, and viruses are rampant, but Internet users are sending more legitimate messages and CAN-SPAM is m...
View articleDoubleClick's Q1 2004 Ad Serving Trend Report reveals an increase in rich media ads and provides a first time look at audience interaction. Read More...
View articleMothers are squeezing 38 hours of living into their busy days by using the Internet as an organizational and time management tool. In turn, families a...
View articleIdentified as an influential group, 12 to 17 year-olds are expected to spend nearly $8.5 billion online in 2008. Read More...
View articleEnthusiasts are enjoying digital and video entertainment from the comforts of home, spurring high-tech hardware growth. Read More...
View articleResearchers reveal insights from the blockbuster Ford F-150 launchcampaign. Read More...
View articleEven though more Internet users are swapping music files, a download slowdown is evident. Read More...
View articleNot all search campaigns are created equal, as Internet users reveal which engines provide the most relevant organic and paid results. Read More...
View articleWomen are juggling their Internet time between home and office activities, while also shifting their media usage formats. Read More...
View articleInternet usage for personal reasons has become as habitual as morning coffee, as employees are nearly evenly split between choosing their connection o...
View articleScandinavian countries are considered the most adept at incorporating the Internet into daily lives. Read More...
View articleFueled by four major events, total advertising expenditure in eight countries is expected to top $259 million through 2004. Read More...
View articleA worsening attitude toward marketing messages presents new challenges for advertisers, as consumers are willing to accept extreme solutions. Read Mor...
View articleYounger adults, those with high household incomes, and Web veterans are the most comfortable with managing their finances online. Read More...
View articleUnder observation, this highly sought after demographic group often used media in tandem with one another, alternating between foreground and backgrou...
View articleFully one-third of e-marketing messages don't meet the federal law's requirements, making marketers susceptible to legal action. Read More...
View articleFiling online has become a growing trend, allowing taxpayers to complete their taxes and get their refunds way before deadline. Read More...
View articleResearch reveals an average of 28 pieces of spyware per computer,and half of spam filled with activity-tracking beacons. Read More...
View articlePropelled by a surge in DSL subscriptions, more than half of American Internet users have high-speed access. Read More...
View articleAudio and video Internet usage grew through 2003 and the first quarter of 2004, with music and news as the stream leaders. Read More...
View articleThis demographic is gaining online strength, providing valuable opportunities to marketers who speak their language. Read More...
View articleMore than half of the total U.S. adult population seeks health information online, but a scant few are willing to pay for a Web consultation with a ph...
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