How Retailers Can Easily Step into Digital Business

Ecommerce How Retailers Can Easily Step into Digital Business

7y Russ Fradin

How Retailers Can Easily Step into Digital Busines...

Retailers can increase trust and engagement with consumers by having employees make company-approved posts on social media. Read More...

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How to Develop Genuine Loyalty With Retail Customers

Ecommerce How to Develop Genuine Loyalty With Retail Customers

7y Russ Fradin

How to Develop Genuine Loyalty With Retail Custome...

These days marketers have a new set of challenges when trying to connect with customers. How can you build a loyal following? Read More...

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5 Great Ways to Engage Your Employees With Content Marketing

Community Management 5 Great Ways to Engage Your Employees With Content Marketing

7y Russ Fradin

5 Great Ways to Engage Your Employees With Content...

Use these five tactics to get your employees engaged with your brand. They include letting employees share company content and asking them to contribu...

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Why Marketers Are Banking on Social and Mobile in 2015

Media Why Marketers Are Banking on Social and Mobile in 2015

7y Russ Fradin

Why Marketers Are Banking on Social and Mobile in ...

Social and mobile make it easier for marketers to create real-time, personalized connections with consumers, so it's no wonder they're becoming the ch...

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Why You Should Loosen Your Company’s Social Media Policy

Community Management Why You Should Loosen Your Company’s Social Media Policy

7y Russ Fradin

Why You Should Loosen Your Company’s Social Media ...

Your social media policy should reflect the real world of social media, and allow your employees to use their own voices to promote your brand. Read M...

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3 Reasons Why Employees Want to Tell Your Story

Community Management 3 Reasons Why Employees Want to Tell Your Story

7y Russ Fradin

3 Reasons Why Employees Want to Tell Your Story

Getting your employees to promote your brand is a great way to boost engagement with consumers. Here are three reasons why they should want to speak u...

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4 Reasons Brand Advocates Should Focus on Quality Over Quantity

Marketing 4 Reasons Brand Advocates Should Focus on Quality Over Quantity

7y Russ Fradin

4 Reasons Brand Advocates Should Focus on Quality ...

Nothing good will come of flooding your followers with unnecessary posts. Focus on quality over quantity to get the most out of your social media effo...

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Your Employees: The Most Undervalued Asset in Your Company

Social Your Employees: The Most Undervalued Asset in Your Company

7y Russ Fradin

Your Employees: The Most Undervalued Asset in Your...

In order to successfully engage consumers, employees need to be engaged themselves. How can you ensure your employees are working at their full potent...

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The Biggest Challenges Within Employee Advocacy

Social The Biggest Challenges Within Employee Advocacy

7y Russ Fradin

The Biggest Challenges Within Employee Advocacy

An established employee advocacy program is beneficial to both your brand and your employees. Here are some tips for overcoming the main challenges of...

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Employee Advocacy Drives Real Results in B2B Tech Sector

Social Employee Advocacy Drives Real Results in B2B Tech Sector

7y Russ Fradin

Employee Advocacy Drives Real Results in B2B Tech ...

Investing in employee advocacy can be an extremely smart decision for B2B technology businesses, as it has been shown to increase reach and generate m...

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How Employee Advocacy Builds Personal Brands

Social How Employee Advocacy Builds Personal Brands

7y Russ Fradin

How Employee Advocacy Builds Personal Brands

By establishing an employee advocacy program, companies can strengthen their own reputation and brand, while enabling their employees to do the same. ...

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Employees: The Key to Improving Brand Perception

Social Employees: The Key to Improving Brand Perception

8y Russ Fradin

Employees: The Key to Improving Brand Perception

In order to improve both brand awareness and reputation, an employee advocacy program is the golden ticket. Read More...

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The Link Between Employee Engagement and Employee Advocacy

Social The Link Between Employee Engagement and Employee Advocacy

8y Russ Fradin

The Link Between Employee Engagement and Employee ...

Engaged employees want to talk about your brand, and the more employees act as advocates, the more connected and engaged they feel. Read More...

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3 Reasons to Start an Employee Advocacy Program

Social 3 Reasons to Start an Employee Advocacy Program

8y Russ Fradin

3 Reasons to Start an Employee Advocacy Program

There are always a million things going on in a company, so it's hard to think about adding one more program into the mix. But an employee advocacy pr...

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Employee Advocacy Doubles Effectiveness of Marketing

Social Employee Advocacy Doubles Effectiveness of Marketing

8y Russ Fradin

Employee Advocacy Doubles Effectiveness of Marketi...

Employee advocacy is the marketing channel your team needs to amplify the reach of that content, and double the effectiveness of your marketing progra...

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Social Media Can Power Your Sales Pipeline

Social Social Media Can Power Your Sales Pipeline

8y Russ Fradin

Social Media Can Power Your Sales Pipeline

A study showed that 78 percent of salespeople using social media platforms such as LinkedIn, Twitter, and Facebook outsell their peers - but why? Read...

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Invite Social Media Influencers to Your Brand's Home

Social Invite Social Media Influencers to Your Brand's Home

8y Russ Fradin

Invite Social Media Influencers to Your Brand's Ho...

If a brand is serious about actively engaging with its core audience, then social media influencers need to be embraced as part of its holistic market...

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You Need “Beliebers” for Your Brand

Social You Need “Beliebers” for Your Brand

8y Russ Fradin

You Need “Beliebers” for Your Brand

Here are some simple steps to create a customer advocacy program that will generate Passionate Advocates. Read More...

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Your Best Advocates Are the People Who Work With You

Social Your Best Advocates Are the People Who Work With You

8y Russ Fradin

Your Best Advocates Are the People Who Work With Y...

Brands that empower their employees to become advocates exponentially increase their reach on social by expanding their presence throughout their empl...

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