Why do you need multi-touch attribution?

Data & Analytics Why do you need multi-touch attribution?

4m Sam Carter
6 changes in marketing measurement that will impact 2018

Data & Analytics 6 changes in marketing measurement that will impact 2018

5m Sam Carter
How can a Customer Data Platform tackle common challenges faced by CMOs?

Analyzing Customer Data How can a Customer Data Platform tackle common challenges faced by CMOs?

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What are the essential components of a Customer Data Platform?

Analyzing Customer Data What are the essential components of a Customer Data Platform?

10m Sam Carter
How can a Customer Data Platform help with personalization?

Analyzing Customer Data How can a Customer Data Platform help with personalization?

11m Sam Carter
The 'must-knows' on how to achieve a data-driven attribution model

Analyzing Customer Data The 'must-knows' on how to achieve a data-driven attribution model

11m Sam Carter
The top 7 barriers to attribution and how to overcome them

Analyzing Customer Data The top 7 barriers to attribution and how to overcome them

12m Sam Carter
The challenges of attribution: Which channel produces the highest ROI?

Analyzing Customer Data The challenges of attribution: Which channel produces the highest ROI?

12m Sam Carter