Why your content strategist should have Godlike omniscience, the brain of a scientist, and the soul of a poet. Read More...
View articleYou shouldn't look at your web writing as separate from all the other marketing you do; instead, you should create content that is well written and us...
View articleAs people move around more and countries become more diverse, offering regional targeted content in multiple languages will become increasingly valuab...
View articleThere's money to be made in pursuing simplicity, and the opportunities are there for companies that have the guts to do it. Read More...
View articleCompanies need to realize that consumers are manipulating and repurposing websites to better suit their own needs. Read More...
View articleIf your site is out of date, with parts that don't work, and violates several usability principles, you're not alone. Read More...
View articleA lesson about how better to communicate sensitive changes. Read More...
View article