Will this finally be the year that marketers are able to effectively attribute their marketing efforts?
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The mobile sector isn't slowing down any time soon. Are you prepared to keep up in what's sure to be a fast-paced 2015?
Mobile marketing best practices begin with setting solid goals and determining how to best measure.
Today, mobile technology systems and insights allow for more exact and smarter conquesting tactics. Marketers can now physically breach their competitor's territory and take over the attention of their consumers.
The mobile payment arena is becoming more prevalent than it has ever been. Should your company integrate a mobile payment solution into its system?