Outsourcing Your Affiliate Program
Marketing

Outsourcing Your Affiliate Program

24y Shawn Collins

Outsourcing Your Affiliate Program

As we all know, a skilled and experienced affiliate manager is nearlyas rare as a Honus Wagner T-206 baseball card. If you're planning to implement an...

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The Art of the Affiliate Newsletter
Marketing

The Art of the Affiliate Newsletter

24y Shawn Collins

The Art of the Affiliate Newsletter

Communication is an essential component of a successful affiliate program. Practically every affiliate program sends out a newsletter, but, unfortunat...

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The Price of an Affiliate Program
Marketing

The Price of an Affiliate Program

24y Shawn Collins

The Price of an Affiliate Program

We often hear about the benefits of an affiliate program: excellent return on investment, branding, etc., but the costs that go against these benefits...

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Keeping Your Affiliates Loyal
Marketing

Keeping Your Affiliates Loyal

24y Shawn Collins

Keeping Your Affiliates Loyal

We love numbers. Big, round, sexy, impossible numbers, like having a roster of affiliates that number in the six digits. Tons of affiliates may look g...

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Communication 101 for Affiliate Managers
Marketing

Communication 101 for Affiliate Managers

24y Shawn Collins

Communication 101 for Affiliate Managers

Shawn would like to publicly thank most of the affiliate managers out there, because their lack of communication with affiliates makes him stand out. ...

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Jump Start Your Affiliate Program With Internal Support
Marketing

Jump Start Your Affiliate Program With Internal Support

24y Shawn Collins

Jump Start Your Affiliate Program With Internal Su...

Your boss wants an affiliate program, and you've just been anointed as the affiliate manager. So you pick a solution provider, and things are ready to...

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This Year's Model?
Marketing

This Year's Model?

24y Shawn Collins

This Year's Model?

In the beginning, there was one affiliate model. It all started back in July 1996 at a cocktail party. Jeff Bezos, CEO and founder of Amazon.com, chat...

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New Year's Affiliate Resolutions
Marketing

New Year's Affiliate Resolutions

24y Shawn Collins

New Year's Affiliate Resolutions

Should auld acquaintance be forgot and never brought to mind? Should auld acquaintance be forgot and days of auld lang syne? No way! In the coming yea...

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.com All Ye Faithful Affiliates
Marketing

.com All Ye Faithful Affiliates

24y Shawn Collins

.com All Ye Faithful Affiliates

While affiliate programs are an excellent way to generate additional revenue, increase page views, and generate brand awareness for a product or servi...

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Who's Who in Affiliate Marketing?
Marketing

Who's Who in Affiliate Marketing?

24y Shawn Collins

Who's Who in Affiliate Marketing?

On December 2nd, internet.com and Refer-it hosted Affiliate Solutions '99 in New York City, which attracted a veritable Who's Who in affiliate marketi...

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Seven Deadly Sins Of Affiliate Programs
Marketing

Seven Deadly Sins Of Affiliate Programs

24y Shawn Collins

Seven Deadly Sins Of Affiliate Programs

If you are conducting business online, the question is no longer whether or not you should have an affiliate program. The question now is how to set u...

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Affiliate Programs 101 - A Primer For Success
Marketing

Affiliate Programs 101 - A Primer For Success

24y Shawn Collins

Affiliate Programs 101 - A Primer For Success

Amazon launched the first affiliate program on the Internet. Since then, the novel idea of affiliate marketing has emerged as one of the most economic...

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