Introducing the Ultra Managed Inbox
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Introducing the Ultra Managed Inbox

14y Stephanie Miller

Introducing the Ultra Managed Inbox

Inbox filters will soon be automated and promoted heavily to new users. Learn what this means for marketers. Read More...

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The 2012 Inbox: Social, Cluttered - and Still Private
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The 2012 Inbox: Social, Cluttered - and Still Private

14y Stephanie Miller

The 2012 Inbox: Social, Cluttered - and Still Priv...

Where will e-mail marketing be in two years and how can you prepare for the changes? Read More...

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ClickZ Readers Identify E-mail Priorities
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ClickZ Readers Identify E-mail Priorities

14y Stephanie Miller

ClickZ Readers Identify E-mail Priorities

A look at the results of a ClickZ survey on what interests e-mail marketers and areas they would like to improve on. Read More...

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Is the ISP Postmaster Just Not That Into You?
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Is the ISP Postmaster Just Not That Into You?

14y Stephanie Miller

Is the ISP Postmaster Just Not That Into You?

Why begging or bullying won't help your marketing messages make their way into subscribers' inboxes. Read More...

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Do Your Part to Prevent More Government Oversight
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Do Your Part to Prevent More Government Oversight

14y Stephanie Miller

Do Your Part to Prevent More Government Oversight

Just because something is legal, doesn't mean it's right for your customers. Read More...

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Three Testing Tips to Increase Your E-mail Marketing ROI
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Three Testing Tips to Increase Your E-mail Marketing ROI

14y Stephanie Miller

Three Testing Tips to Increase Your E-mail Marketi...

Learn what your subscribers - or segments of your subscribers - really want. Read More...

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How to Maintain Your Sanity While Optimizing Your Marketing
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How to Maintain Your Sanity While Optimizing Your Marketing

14y Stephanie Miller

How to Maintain Your Sanity While Optimizing Your ...

If everything in marketing sounds like a good idea, how can you resist the urge to try it all? Consider these approaches to "resist" opportunities. Re...

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Are You Ready for Inbox 2.0?
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Are You Ready for Inbox 2.0?

14y Stephanie Miller

Are You Ready for Inbox 2.0?

To stay at the center of the digital experience, e-mail marketers must create amazing consumer experiences. Here is a six-point checklist to audit you...

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What Kind of E-mail Marketer Are You?
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What Kind of E-mail Marketer Are You?

14y Stephanie Miller

What Kind of E-mail Marketer Are You?

Take a look at these five categories of e-mail marketers and see if you recognize any of them. Read More...

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Use E-mail to Nurture and Convert Search Leads
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Use E-mail to Nurture and Convert Search Leads

14y Stephanie Miller

Use E-mail to Nurture and Convert Search Leads

Three primary ways that e-mail can extend your search relationship. Read More...

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Hey Buddy, Can You Spare a List?
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Hey Buddy, Can You Spare a List?

14y Stephanie Miller

Hey Buddy, Can You Spare a List?

Is it worth risking overall inbox deliverability for some data of dubious value and unknown origin? Read More...

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Small Business Has Big E-mail Marketing Opportunity
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Small Business Has Big E-mail Marketing Opportunity

14y Stephanie Miller

Small Business Has Big E-mail Marketing Opportunit...

How are you using e-mail marketing to grow your small business? Learn what some top e-mail marketers would advise. Read More...

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10 Myths for Inbox Deliverability
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10 Myths for Inbox Deliverability

14y Stephanie Miller

10 Myths for Inbox Deliverability

Buying into these assumptions could reduce the effectiveness of your e-mail marketing program. Read More...

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Six Ways to Maintain Sender Reputation as the Inbox Evolves
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Six Ways to Maintain Sender Reputation as the Inbox Evolves

14y Stephanie Miller

Six Ways to Maintain Sender Reputation as the Inbo...

The changing metrics of sender reputation will have a profound impact on e-mail and social marketing. Here are some tips for maintaining it. Read More...

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E-mail Marketing Trends You Cannot Ignore in 2010
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E-mail Marketing Trends You Cannot Ignore in 2010

14y Stephanie Miller

E-mail Marketing Trends You Cannot Ignore in 2010

A proliferation of devices and fatigue of the 'almost engaged' subscriber are two factors that will affect B2B marketers in the coming year. First in ...

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Four Ways E-mail Helps Power Search's Long Tail
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Four Ways E-mail Helps Power Search's Long Tail

14y Stephanie Miller

Four Ways E-mail Helps Power Search's Long Tail

Tips to synergize your digital content across channels, and a look at those powerful connection points. Read More...

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Authentication Matters in B2B E-Mail Marketing
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Authentication Matters in B2B E-Mail Marketing

14y Stephanie Miller

Authentication Matters in B2B E-Mail Marketing

Authenticate across your entire domain, and you will see immediate benefits. Read More...

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Digital Ad Revenue Takes the Form of Content
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Digital Ad Revenue Takes the Form of Content

14y Stephanie Miller

Digital Ad Revenue Takes the Form of Content

A look at transitioning to the "new math" of our time and how e-mail newsletters can help. Read More...

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The Cyber Monday Opportunity for B2B E-mail Marketing
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The Cyber Monday Opportunity for B2B E-mail Marketing

14y Stephanie Miller

The Cyber Monday Opportunity for B2B E-mail Market...

Six tips for making strategic e-mail marketing work for your business during the holidays. Why should retailers have all the fun? Read More...

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Video in B2B E-mail: A Good Option if Done Well
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Video in B2B E-mail: A Good Option if Done Well

14y Stephanie Miller

Video in B2B E-mail: A Good Option if Done Well

See if your brand or campaign would benefit from video in e-mail. Read More...

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How to Empower Your E-mail Subscribers
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How to Empower Your E-mail Subscribers

14y Stephanie Miller

How to Empower Your E-mail Subscribers

Five ways to make a case for an e-mail preference center. Read More...

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Sing for Your Supper: An E-mail Inspiration
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Sing for Your Supper: An E-mail Inspiration

15y Stephanie Miller

Sing for Your Supper: An E-mail Inspiration

How are you nurturing prospects and customers via e-mail today? Read More...

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Win New E-Mail Subscribers and Reengage Existing Ones
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Win New E-Mail Subscribers and Reengage Existing Ones

15y Stephanie Miller

Win New E-Mail Subscribers and Reengage Existing O...

Five tactics to grow your e-mail file without adding to your acquisition costs. Read More...

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Back-to-Business E-Mail Optimization
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Back-to-Business E-Mail Optimization

15y Stephanie Miller

Back-to-Business E-Mail Optimization

Set aside a few hours this final week of summer to freshen up your e-mail program. Read More...

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Behavior Is Key in B2B E-Mail Marketing
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Behavior Is Key in B2B E-Mail Marketing

15y Stephanie Miller

Behavior Is Key in B2B E-Mail Marketing

More than low cost, e-mail marketing can help streamline and optimize lead flow Read More...

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The Sweet Spot of Optimal E-mail Frequency
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The Sweet Spot of Optimal E-mail Frequency

15y Stephanie Miller

The Sweet Spot of Optimal E-mail Frequency

In e-mail marketing, don't be afraid to think outside the frequency box. Here are two ways to think about cadence. Read More...

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Sign Me Up: A Marketer's Guide to Email Newsletters the Build Relationships and Boost Sales
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Sign Me Up: A Marketer's Guide to Email Newsletters the Build Relationships...

15y Stephanie Miller

Sign Me Up: A Marketer's Guide to Email Newsletter...

Written by Matt Blumberg, founder and CEO, Return Path, Inc., and Michael Mayor along with Stephanie Miller and Tami Monahan Forman Read More...

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