If local journalists and publishers want to earn money online, they first must provide comprehensive local information, not stories.
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The Web is here to stay. Newspapers need to stop feeling sorry for themselves and change their business models.
Media that delivers only the content each consumer wants and connects marketers with only consumers who are interested in the marketers' products, fulfills the promise of new media.
The greatest change in media isn't the iPhone, social media, or even the Internet.
Businesses and other organizations that build their own social networks and expect customers and others to come are missing an important point.