More NewsAutoweb.com Signs Exclusive Agreement With CBS Sportsline

Autoweb.com Signs Exclusive Agreement With CBS Sportsline

Santa Clara, CA-based Autoweb.com , an online car buying service,will become the exclusive auto classifieds provider on CBS Sportsline.

Santa Clara, CA-based Autoweb.com, an online car buying service, will become the exclusive auto classifieds provider on CBS Sportsline.

Autoweb.com said it will have a dominant presence in auto-related content, such as NASCAR and Formula One racing stories and forums. Financial details were not disclosed.

The agreement is intended to extend awareness for the Autoweb.com brand among key audiences, including auto racing and sports fans. The partnership also supports the site’s overall move to integrate with other car-related sites and become a one-stop automotive enthusiast community.

CBS Sportsline users will be able to connect to Autoweb.com through a button link in the Auto Racing area and in the Sportsline Score Center. The company is also considering further cooperative arrangements with Sportsline, including possible co-promotions and co-branding.

Autoweb.com said it has grown exponentially in the last year, increasing its dealer membership from 200 to more than 1,800 since 1996, and growing its monthly purchase request flow from 15,000 in January 1997 to more than 230,000 in December.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts