Average Search CPC Data by Category for September 2009

A look at the average CPC in search by vertical in the U.S. for September 2009, compared to the prior month. Data and research are provided by Efficient Frontier.

U.S. Average Search CPC by Category, August and September
Category CPC Aug ($) CPC Sep ($) Change (%)
Automotive 0.42 0.47 11.9
Finance 1.66 1.80 8.4
Retail 0.37 0.40 8.1
Travel 0.52 0.55 5.7
Source: Efficient Frontier 2009

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