Beyond Interactive to Open Branch Office on West Coast

Beyond Interactive in Ann Arbor, MI will open a San Francisco branch office on Sept. 1, to be headed by Vice President for Client Services Matthew Day and Vice President for Business Development Darian Heyman.

“Our presence in San Francisco will be important for two reasons,” said Day. “The first is our location in relation to our clients, a large portion of whom are on the West Coast. This branch will not only help to secure current relationships, but will help build new relationships for the purpose of more aggressive business development practices.”

“The second is our location in relation to the industry. The fact that Beyond Interactive will have a long-term presence near Silicon Valley will enable us to stay connected to developments there. . . participating in numerous trade shows and conferences, and discovering new products and services that will ultimately improve our clients’ campaigns, company wide.”

Beyond Interactive recently started work for Nickelodeon, Ford Rent-A-Car, Sigma6, Long Haymes Carr and Primedia (Seventeen, Modern Bride, New York, Automobile Magazines). The agency also said it hired Microsoft’s Kevin Hermida, formerly of Interse, as its new Chief Technical Officer.

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