Hip hop video site Blastro will now stream video from cable programmer H2O-Hip Hop OnDemand, adding 50 new videos and specials to the site monthly. Content will include interviews with artists, comedy and dance and rap contests.
According to Blastro, both firms will sell ads and split the revenue. The firms will focus on advertisers in the wireless, auto and beverage categories.
Jason John is Chief Marketing Officer, Digital for Publishers Clearing House, a role in which he is responsible for the development and execution of overall ... read more
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