Bravo! Marketing to Offer Wireless Web Development

Bravo! Marketing is getting into the wireless business, joining the ranks of firms that are offering their clients the development of wireless Web sites.

The company has designed a wireless version of its own site to show off its capabilities. Bravo! says it can offer clients features like product news, orders, and up-to-the-minute sales figures.

“A year from now, most companies will consider wireless Web access to their sites a necessity, not a luxury,” says Rich Scherle, exective vice president, Bravo! marketing.

That’s the point of view taken by other Web development firms, as well. Interactive agencies Razorfish and Agency.com have both announced wireless Web practices.

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