Video content and ad platform Brightcove apparently will not be acquired by Google or anyone else in the near future. In an interview with PaidContent, CEO Jeremy Allaire said “We’re not for sale.”
The statement puts an end to a rumor that began last week with a tweet by Mark Glaser of PBS MediaShift to the effect that a deal was likely and would be valued at $500 to $700 million. Many speculated an acquisition would help Google gain credibility with major media companies and broaden its video offerings to businesses. Alas, if those are Google’s aims it will have to look elsewhere.
Allaire went on to tell PaidContent:
We don’t comment on rumor and speculation. All I can say is, we’re focused on building a global, independent company, and that’s the path that we’re on… We’re in a fortunate place in that we’ve got a business that we’ve shown can be a sustainable business, it’s in a market that is growing, we have a lot of cash on our balance sheet. We don’t need capital. That puts us in a place to continue to be independent.
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