To the list of menaces threatening the lowly inbox we can now apparently add exploding video offers. A new novelty application called BigString Marketer Pro lets marketers send e-mail blasts containing offers that can be programmed to self-destruct at a specified time. The tool attempts to “introduce a sense of urgency and excitement by creating time-sensitive video offers that self destruct,” according to a statement from BigString CEO and President Darin Myman.
Has anyone seen this in action? Do clouds of smoke fill your inbox, blacking out competing offers?
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