Cable Operators Up a Creek

Executives from Comcast, Time Warner, Cablevision, Cox, Charter Communications, and Bright House Networks have banded together in what the New York Times has reported is a codenamed Project Canoe. The collective are working together to come up with a targeted advertising initiative. Thing is, the networks themselves, and cable companies like Comcast have somewhat beaten Project Canoe to the punch with the content and advertising on the Web.

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