California Marketing Publication Goes Electronic

Austin, TX-based The Southern California Marketing Media Communications Report (MMC) launched a new Web site designed to complement its magazine.

The bimonthly trade publication provides an insider’s look into Southern California’s marketing, advertising and public relations profession. In addition to offering an electronic version of the magazine’s top stories, the Web site now features a daily industry newswire, resource directory and job board.

MMC said it designed the Web site to keep its readers abreast of breaking news in between publication dates and to offer a cost-effective alternative to the traditional way to advertise job vacancies.

Through the Web site, employers can post and edit their own classified ads for up to 30 days for a fee of $29.95. Prospective employees log on for free.

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