Yesterday was the first day of ClickZ Live and Shift San Francisco, an event which attracted more then 500 attendees. It featured speakers from Accenture, ... read more
Conversion & ROI
American Apparel's chief digital officer discussed the future of retail, the importance of delivering value to the consumer, and strategies for an IoT and omnichannel world.
I have a question for you: what’s the program you first turn to when creating your ad copy? If you’re like the ... read more
Yesterday, Facebook reported blow-out earnings that handily beat Wall Street analyst expectations. The world’s largest social network generated $6.24 billion in ad revenue ... read more
If you don’t have a boss that expects you to deliver results reports on your programs today, you will in the future. ... read more
We talk a lot about content. How to make it, what makes it work, how to measure it’s effects, if there’s too ... read more