What does US$7 have to do with ecommerce in China? Quite a lot. It's one of five stats we've selected from around APAC this week.
As Asia overtakes the U.S. and Europe as the world's largest ecommerce market, key trends across the region are emerging.
Throwback Thursday: Grey Group India’s Leroy Alvares talks about pulling heart strings in advertising
Stories with a strong emotional pull are a key theme when discussing powerful and memorable ads with Leroy Alvares, president, digital services, Grey Group India.
Mobile and the rise of on-demand services is fuelling a new form of commerce the IDC is calling xcommerce.
China has the potential to be at the epicenter of VR innovation and adoption. In fact, it already is.
Programmatic is yet to fully mature in Asia, but it has seen significant advancements over the past few years, and advertisers need to be ready.
Conflicts of interests mean there is nothing 'real' about real-time bidding for programmatic video buying in China.
Chinese tourists make more than 100 million overseas trips a year, but marketing to this lucrative group starts long before they leave China.
Facebook's failed Free Basics in India won't have any real impact. As the social network continues to grow, it can expect to dominate this market in the same way it has many others.
The week in numbers starts with wearable technologies and the Internet of Things, but ultimately, it's mobile technologies that make the world go round.