Breakfast charcuterie, bedroom bathtubs, and more: Pinterest predictions for 2021 are in

Digital Marketing Breakfast charcuterie, bedroom bathtubs, and more: Pinterest predictions for 2021 are in

3y Jacqueline Dooley

Breakfast charcuterie, bedroom bathtubs, and more:...

The Pinterest Predicts trend report gives us a glimpse into the future, listing up-and-coming trends for 2021 based on popular searches, pins, and pos...

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Why Nextdoor should be part of your SMBs social media strategy

Digital Marketing Why Nextdoor should be part of your SMBs social media strategy

3y Jacqueline Dooley

Why Nextdoor should be part of your SMBs social me...

Nextdoor, the neighborhood app, reaches over 270,000 neighborhoods globally and seamlessly fits into your SMBs social media strategy. Read More...

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How local ads can mitigate COVID-19’s impact on SMBs

Digital Marketing How local ads can mitigate COVID-19’s impact on SMBs

3y Jacqueline Dooley

How local ads can mitigate COVID-19’s impact on SM...

Nextdoor, a hyperlocal social media platform for neighborhoods, offers two distinct, low cost advertising opportunities aimed at helping SMBs reach ou...

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Key Insights: The two missing pieces of your holiday season digital strategy that influence consumer buying decisions

Digital Marketing Key Insights: The two missing pieces of your holiday season digital strategy that influence consumer buying decisions

3y Kamaljeet Kalsi

Key Insights: The two missing pieces of your holid...

The two aspects your digital-first, holiday season strategy is missing that can successfully navigate and influence the messy middle stages of consume...

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Why ecommerce marketers should look beyond Facebook & Google this holiday season

Digital Marketing Why ecommerce marketers should look beyond Facebook & Google this holiday season

3y Thomas Shin

Why ecommerce marketers should look beyond Faceboo...

In the closing months of 2020, digital shoppers are flocking to the open web. Ecommerce marketers need to look beyond walled gardens if they’re going ...

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Key Insights: Leaders harness social media for digital transformation and customer service

Digital Leaders Key Insights: Leaders harness social media for digital transformation and customer service

3y Kamaljeet Kalsi

Key Insights: Leaders harness social media for dig...

Insights on how leaders are using social media strategies beyond communications, extending to customer service, sales, employee advocacy programs, and...

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The holiday guide to cross-platform social media advertising

Digital Marketing The holiday guide to cross-platform social media advertising

3y Robert Rothschild

The holiday guide to cross-platform social media a...

Smartly.io's VP of Global Marketing, Robert Rothschild, discusses how advertisers can connect with audiences across social for successful holiday camp...

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Tips to reinvigorate your social marketing strategy for impact & authenticity

Inclusive marketing Tips to reinvigorate your social marketing strategy for impact & authenticity

3y Sarah Ware

Tips to reinvigorate your social marketing strateg...

COVID-19 has shifted all facets of consumer life. How can brands pivot their strategies to gain back new customers and keep the old? Read More...

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How brands are creating communities and cultural moments on TikTok

Brand awareness How brands are creating communities and cultural moments on TikTok

3y Luke Richards

How brands are creating communities and cultural m...

TikTok offers a new opportunity for brands. But according to their West Coast lead for global business solutions, realness and authenticity are what r...

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The what, why, and how of TikTok's advertising gold rush

Digital Marketing The what, why, and how of TikTok's advertising gold rush

4y Charlie Braithwaite

The what, why, and how of TikTok's advertising gol...

With a global audience and a supposed reputation for authenticity, TikTok presents an unmissable opportunity for marketers. Here’s how you get started...

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The Facebook ads boycott: How to actively participate without sacrificing your marketing targets

Ethical marketing The Facebook ads boycott: How to actively participate without sacrificing your marketing targets

4y Boris Pfeiffer

The Facebook ads boycott: How to actively particip...

Boris Pfeiffer, CEO and co-founder of Riddle.com, shows how companies can participate in the current Facebook ad boycott without hurting their busines...

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Facebook ban: A unique opportunity to measure paid social’s revenue performance

Digital Marketing Facebook ban: A unique opportunity to measure paid social’s revenue performance

4y Hugo Loriot

Facebook ban: A unique opportunity to measure paid...

Hugo Loriot, Managing Partner at fifty-five, describes implications and highlights examples from brands pulling ad spend from Facebook and how digital...

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Setting the standard: How to rightsize your influencer budget

Digital Marketing Setting the standard: How to rightsize your influencer budget

4y Pierre-Loic Assayag

Setting the standard: How to rightsize your influe...

Traackr's CEO Pierre-Loic Assayag has prepared insights into how brands can partner meaningfully with influencers, look beyond vanity metrics, and use...

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Key Insights: The internet landscape, advertising arena, and holiday shopping season is already here

Digital Marketing Key Insights: The internet landscape, advertising arena, and holiday shopping season is already here

4y Kamaljeet Kalsi

Key Insights: The internet landscape, advertising ...

Bird’s eye view of the internet population, the content and media habits of netizens, what’s working for digital advertising, audience overviews, and ...

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There’s more than one way to build an influencer program

Digital Marketing There’s more than one way to build an influencer program

4y Molly Young

There’s more than one way to build an influencer p...

Impact's Product Marketing Manager, Molly Doyle Young talks about the different ways to approach an influencer program and how they can benefit a bran...

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Why consumers follow and unfollow brands on social media

Why consumers follow and unfollow brands on social media

4y Jacqueline Dooley

Why consumers follow and unfollow brands on social...

Sprout Social’s 2020 Index provides insight into consumer expectations for the brands they follow and unfollow on social media. Read More...

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Five changes in social advertising for brands during COVID-19

Digital Marketing Five changes in social advertising for brands during COVID-19

4y Tereza Litsa

Five changes in social advertising for brands duri...

How has social advertising changed during the coronavirus pandemic? Here’s everything you need to know. Read More...

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Pinterest's Global Head of Marketing for Financial Services discusses how brands can connect with consumers post-COVID-19

Pinterest's Global Head of Marketing for Financial Services discusses how brands can connect with consumers post-COVID-19

4y Jacqueline Dooley

Pinterest's Global Head of Marketing for Financial...

Sarika Sangwan, Global Head of Financial Services Strategy & Marketing at Pinterest, speaks to what brand insights, inspiration, and trust mean in...

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ASMR: The sound of growth

Digital Marketing ASMR: The sound of growth

4y Victor Potrel

ASMR: The sound of growth

The ongoing impact of COVID-19 is creating a ripple effect across the digital media ecosystem, leading to a transformational shift in how people are c...

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OTT in the time of COVID-19: Using social to drive adoption

Digital Marketing OTT in the time of COVID-19: Using social to drive adoption

4y Ting Zheng

OTT in the time of COVID-19: Using social to drive...

Ting Zheng, Social Account Lead at PMG, explores the rise in OTT during COVID-19, and how social media can help impact adoption. Read More...

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Pitfalls of influencer marketing in Russia and how to avoid them

Digital Marketing Pitfalls of influencer marketing in Russia and how to avoid them

4y Ivan Padrez

Pitfalls of influencer marketing in Russia and how...

Ivan Padrez, CBDO at mediacube, details the Russian influencer marketing landscape and how to navigate it successfully. Read More...

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Creative testing: Why is the control so hard to beat?

Social Media Marketing Creative testing: Why is the control so hard to beat?

4y Brian Bowman

Creative testing: Why is the control so hard to be...

After testing over 30K image and video ads over the past year, Consumer Acquisition's Brian Bowman provides some interesting insights into how Faceboo...

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How to set up your Social Media Engagement Checklist

Social Media Marketing How to set up your Social Media Engagement Checklist

4y Tereza Litsa

How to set up your Social Media Engagement Checkli...

Social media engagement can help you keep your followers interested in your brand. Here’s how to set up an effective engagement checklist. Read More...

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Story ads are creating new opportunities for advertisers – but what makes a good story?

Digital Marketing Story ads are creating new opportunities for advertisers – but what makes a good story?

4y Robert Rothschild

Story ads are creating new opportunities for adver...

Smartly.io's VP of Global Marketing, Robert Rothschild, discusses how story ads are creating new opportunities for social advertisers. Read More...

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Strategies to refine Instagram marketing for ecommerce

Digital Marketing Strategies to refine Instagram marketing for ecommerce

4y Martin Ochwat

Strategies to refine Instagram marketing for ecomm...

60% of users discovered products through Instagram and have been more open to purchasing them. Here are some stats, tips, and tools to maximize your I...

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A comprehensive guide to influencer marketing

Digital Marketing A comprehensive guide to influencer marketing

4y Charlie Braithwaite

A comprehensive guide to influencer marketing

Here is a comprehensive guide on how to improve your strategy with influencer marketing. Read More...

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The path to owning influencer marketing in 2020 is just 6 steps

Sponsored The path to owning influencer marketing in 2020 is just 6 steps

4y Luke Richards

The path to owning influencer marketing in 2020 is...

Linqia playbook suggests always-on approach to influencer marketing, backed up with solid analytics, as the way forward. Read More...

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